Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 7 of 7

Full-Text Articles in Social and Behavioral Sciences

Exploring Consumer Value Of Certified Sustainability Labels Of Local, Independent Versus National Coffee Brands, Mary Olivia H. Broussard May 2024

Exploring Consumer Value Of Certified Sustainability Labels Of Local, Independent Versus National Coffee Brands, Mary Olivia H. Broussard

LSU Master's Theses

Local, oftentimes independent, coffee shops in the US now measure over 38,000. These shops must differentiate themselves from chain coffee brands in order to compete in the bagged coffee market. Research shows consumers value certified labels, and these labels have the potential to help differentiate independent shops. This paper will look at coffee drinkers’ willingness to pay for certifications (Fairtrade, USDA Organic, Rainforest Alliance, Carbon Trust) and how it differs between national brands (Dunkin, Folgers, Starbucks) and a local provider specified by the individual respondent. Data collection took place in spring of 2024. Results indicated a preference for branded bagged …


“Everything Is Not What It Seems”: Discovering Public Relations In Business Sectors In Vietnam, Ba-Anh-Tu Truong Apr 2024

“Everything Is Not What It Seems”: Discovering Public Relations In Business Sectors In Vietnam, Ba-Anh-Tu Truong

LSU Master's Theses

Vietnam is a shining star in emerging markets, with an annual economic growth rate of 6-7%. Its abundant labor supply, stable political climate, and geographic proximity to major global supply chains make it an ideal candidate for manufacturer planning in advanced economies such as the United States, Europe, Australia, Japan, China, and Korea. Investing in public relations and communication management, especially understanding the Vietnamese market, effectively prepares multinational corporations for future business expansion. This mission is difficult for academia and industrial professionals since Vietnam is a “silent country” in public relations research. To fill the gap, this thesis employs the …


Decoding Affective Information From Neuronal Populations In The Human Hippocampus, Alexander N. Lawriw Apr 2024

Decoding Affective Information From Neuronal Populations In The Human Hippocampus, Alexander N. Lawriw

LSU Master's Theses

The hippocampus is understood to play a key role in the formation of episodic memories. Prominent theories suggest this is made possible through use of sparse encoding schemes, in which a small number of neurons encode each episodic event using a distinct pattern of neuronal activity. However, more recent computational models suggest that the hippocampus may also be capable of representing semantic structure, a notion previously thought to be exclusive to the neocortex. In our previous line of work, we trained multivariate classifiers to predict the semantic content, specifically affect, of computer-generated faces given spiking data taken from individual neurons …


Coming To America: Exploring The Cross-Cultural Adaptation Of African International Students At A Pwi And Hbcu In The U.S. South, Adwoa F. Baffour Mar 2024

Coming To America: Exploring The Cross-Cultural Adaptation Of African International Students At A Pwi And Hbcu In The U.S. South, Adwoa F. Baffour

LSU Master's Theses

African international students undergo significant challenges in their cross-cultural adaption in the United States. The cross-cultural adaptation of international students, particularly those from African countries, in a new environment assumes paramount importance due to its direct correlation with their mental and social well-being (Shafaei and Razak, 2016). Furthermore, the mental and social well-being of African international students attending universities in the southern United States has a profound impact on their overall success and overall college experience. This underscores the urgent need for future research to delve deeper into the cross-cultural adaptation experiences of African international students at United States universities, …


The Trump Effect: How Partisanship Shapes Perceptions Of The Fbi, Carly A. Watts Mar 2024

The Trump Effect: How Partisanship Shapes Perceptions Of The Fbi, Carly A. Watts

LSU Master's Theses

Following the 2016 presidential election, some Republicans viewed the Federal Bureau of Investigation (FBI) as politically biased because the agency investigated the Trump campaign's possible collusion with the Russian government. Soon after, public opinion polling found that Republicans had diminishing levels of support for the agency. Using the 2020 ANES, I examine how partisanship affects perceptions of the FBI. I hypothesize that the relationship between partisanship and FBI evaluations is conditional on an individual's support for Donald Trump. The results from my analysis suggest that as support for Trump increases, the relationship between Republican partisan strength and FBI evaluations weakens.


The Association Between Problematic Drinking And Ends Use In College Students: The Role Of Alcohol Expectancies, Nina Glover Mar 2024

The Association Between Problematic Drinking And Ends Use In College Students: The Role Of Alcohol Expectancies, Nina Glover

LSU Master's Theses

Electronic nicotine delivery system (ENDS) use and alcohol use are prevalent among young adults and college students. Recent data indicate that ENDS use is significantly associated with alcohol consumption and hazardous drinking behavior (e.g., binge drinking). Given the perceived benefits students report that are common across ENDS and alcohol use (e.g., tension reduction), it is important to examine the role these beliefs play in the co-use of alcohol and ENDS, as both behaviors are associated with risks. In the present study, we investigated the relationship among ENDS use, alcohol use, ENDS use motives, and alcohol expectancies in undergraduate college students …


Examining The Effects Of Differential Reinforcement And Time-Out On Unsafe Playground Behavior, Elizabeth K. Linton Mar 2024

Examining The Effects Of Differential Reinforcement And Time-Out On Unsafe Playground Behavior, Elizabeth K. Linton

LSU Master's Theses

The purpose of this study was to examine the effects of differential reinforcement (DRO) without extinction, and then the additive effects of time-out, on reducing unsafe playground behavior. The results of the DRO in isolation phase indicated that DRO alone was only consistently effective in reducing or eliminating unsafe behavior for one out of four participants. The other three participants moved on to the multielement comparison where the combination of DRO and time-out (DRO+TO) condition was added. The DRO+TO condition reduced and eliminated unsafe playground behavior for all participants who experienced the condition. Those participants engaged in higher levels of …