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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Effects Of Socioeconomic Status On Consumer Behavior And Attitudes Towards A Brand’S Image, Abbey Haymond
Effects Of Socioeconomic Status On Consumer Behavior And Attitudes Towards A Brand’S Image, Abbey Haymond
Honors Theses
This research seeks to understand more about the effects of socioeconomic background on consumer behavior and its impact on the perception of brand images. Data from people of different SES were compared to understand how they view advertisements intended for different audiences and their corresponding effects. It was conducted by sending out a confidential, voluntary survey to a convenience sample targeting 100 consumers. Consumers were asked to rate statements, on a scale of one to five, for each of the research questions to assess specific aspects of their consumer attitudes and behaviors. The high SES group has a higher average …
The Mind Matters: Yoga And Mindfulness In Preschool And K-12 Schools, Anna E. Hall
The Mind Matters: Yoga And Mindfulness In Preschool And K-12 Schools, Anna E. Hall
Honors Theses
This study uses a systematic literature review to examine the efficacy of preschool and K-12 school based yoga and mindfulness programs. A collection of 47 sources were examined to compare and contrast results and determine best practices. The results of the literature review are divided into three primary categories: implementation methods, student outcomes, and teacher and student opinion. The results suggest that individual and whole school implementation methods are the most effective. The results also suggest that there are positive student outcomes in regards to classroom behavior, child executive functioning, and anxiety. Teacher and student opinion on these programs are …