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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Effects Of Socioeconomic Status On Consumer Behavior And Attitudes Towards A Brand’S Image, Abbey Haymond
Effects Of Socioeconomic Status On Consumer Behavior And Attitudes Towards A Brand’S Image, Abbey Haymond
Honors Theses
This research seeks to understand more about the effects of socioeconomic background on consumer behavior and its impact on the perception of brand images. Data from people of different SES were compared to understand how they view advertisements intended for different audiences and their corresponding effects. It was conducted by sending out a confidential, voluntary survey to a convenience sample targeting 100 consumers. Consumers were asked to rate statements, on a scale of one to five, for each of the research questions to assess specific aspects of their consumer attitudes and behaviors. The high SES group has a higher average …
Predictors Of Independence For Adults With Intellectual Disability, Kristina Beall
Predictors Of Independence For Adults With Intellectual Disability, Kristina Beall
Honors Theses
As the life expectancy for adults has increased, the number of individuals with intellectual disabilities (ID) entering adulthood has increased, which brings up the question of how to evaluate and provide the care needed for these individuals. An important aspect of adulthood in individuals with ID is independence. Research links independence (specifically living environment and employment) and self-determination to a higher QOL. The purpose of the current study was to examine predictors of independent living and employment for adults with ID. Client records were obtained from an organization for adults with ID. Data retrieved included demographic information, IQ score, living …