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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

From Androgyny To Binary And Back: A Qualitative Analysis Of Nonbinary Tiktoks., Savannah Hatton Aug 2023

From Androgyny To Binary And Back: A Qualitative Analysis Of Nonbinary Tiktoks., Savannah Hatton

Electronic Theses and Dissertations

This study explores how nonbinary individuals represent and express their gender on TikTok. Given the limited amount of research that has been done on nonbinary gender expression in online spaces, this study uses TikTok to observe the ways that nonbinary individuals perform gender. Additionally, given the relative newness of TikTok, this study serves to inform growing research on identity formation through social media. It used a sample of fifty TikToks by nonbinary creators to perform a content analysis. The findings reveal significant variation in how nonbinary individuals "do gender" on the platform, with some individuals identifying closely with binary labels, …


A Content Analysis Of The Female Tiktok Influencer: How Smis Alter Their Image And Self-Presentation Based On Their Communities., Sydney R Dotson May 2022

A Content Analysis Of The Female Tiktok Influencer: How Smis Alter Their Image And Self-Presentation Based On Their Communities., Sydney R Dotson

Electronic Theses and Dissertations

Influencer marketing is a growing industry on social media platforms, like TikTok. Influencers have the power and authority to control the purchases and habits of their audiences, however, the communities of these followers can be just as influential. According to TikTok For Business (2021), “part of the excitement of [TikTok] is derived from people having the power to choose the spaces they want to be part of, and the content they want to interact with.” The purpose of this study is to determine if social media influencers alter their image and self-presentation based on their community. The study examines the …


Social Media And Fear: Social Media As A Catalyst For Political Fear In The United States., Shane R. White Dec 2020

Social Media And Fear: Social Media As A Catalyst For Political Fear In The United States., Shane R. White

Electronic Theses and Dissertations

Abstract: Using the American National Election Study data from the 2012 and 2016 surveys I explore how social media usage shapes fear. This is likely caused by the nature of social media leading to oversharing of sensationalized articles likely to elicit an emotional and fearful response. My findings suggest first that social media usage has a statistically significant effect on whether they would say they are afraid of a candidate (2012) and how afraid they say they are of the candidates (2016). Second, social media has little effect on economic fear, and may actually make people more hopeful about the …


User's Ability To Detect Fake News In Online Environments., Aleeza N. Gardner May 2019

User's Ability To Detect Fake News In Online Environments., Aleeza N. Gardner

Electronic Theses and Dissertations

Technology has drastically changed the way people consume news. Due to the rise of online spaces built for users to share content, there has been a rise in the spread of false information. Social media platforms, Facebook specifically, provide their users with personalized content based on their interests. The ease of spreading information online coupled with the anonymity of the Internet, creates a breeding ground for potential misuse of information. This study sought to examine how users view themselves and others were influenced by fake news on social media if the post is denoted as fake, or if the post …


Student Attitudes On Social Media And Perception Of Instructor Social Media Use., Abi Mathew John May 2017

Student Attitudes On Social Media And Perception Of Instructor Social Media Use., Abi Mathew John

Electronic Theses and Dissertations

The purpose of this study is to understand what student attitudes are toward using social media in the classroom and if those attitudes influenced how they perceive instructors using social media in the classroom. Implementing a mixed method approach, this study conducted focus groups to gain an in-depth understanding of what student attitudes were and why they held those ideas. A survey was then distributed to the students’ in a Midwestern University to see if there was a relationship between students attitudes and their perceptions of instructors who use social media. Results showed that students do hold a positive attitude …