Social and Behavioral Sciences Commons^™

Determinants Of Gluten-Free Diet Adoption Among Individuals Without Celiac Disease Or Non-Celiac Gluten Sensitivity, Kristina Arslain, Christopher Gustafson, Pratiksha Baishya, Devin Rose

Department of Agricultural Economics: Faculty Publications

Objectives: Gluten free (GF) foods are typically less nutritious and more expensive than their gluten-containing variants, yet people without a diagnosed gluten sensitivity continue to adopt this diet. There is a lack of research about what factors drive people without Celiac disease or non-Celiac gluten sensitivity to follow the GF diet. Methods: A nationally representative sample of 2982 US residents without a diagnosed gluten sensitivity were surveyed about their attitudes, perceptions, and experiences with the GF diet. Logistic regression was used to compare respondents who were currently avoiding or had avoided gluten previously (GF consumer) to respondents who had never …