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Social and Behavioral Sciences Commons

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University of Wollongong

Series

Faculty of Commerce - Papers (Archive)

2009

Era2015

Articles 1 - 11 of 11

Full-Text Articles in Social and Behavioral Sciences

Sustainable Tourism Marketing: What Should Be In The Mix?, Alan Pomering, Lester W. Johnson, Gary Noble Jan 2009

Sustainable Tourism Marketing: What Should Be In The Mix?, Alan Pomering, Lester W. Johnson, Gary Noble

Faculty of Commerce - Papers (Archive)

When tourism marketers consider how they will manage the marketing activities they wish to direct toward a particular target market, they turn to a framework such as the marketing mix. But what should a contemporary tourism marketing mix include? We consider three popular marketing mix approaches to develop a typology of activities that, we argue, should be in the mix for the tourism marketer, given the specific characteristics of tourism product offers. More importantly, we go one step further to consider how this expanded marketing mix might accommodate the imperative of sustainability by cross-referencing the mix elements with the three …


Reframing Occupational Health And Safety Management: A Social Innovation Approach, Patrick M. Dawson, Michael Zanko Jan 2009

Reframing Occupational Health And Safety Management: A Social Innovation Approach, Patrick M. Dawson, Michael Zanko

Faculty of Commerce - Papers (Archive)

This paper argues that traditional thinking about occupational health and safety (OHS) issues has limited the development of innovative solutions to improve employee well-being. However, recent interest in social innovation provides an opportunity to rethink approaches to OHS management. We consider the emphasis in industrial production on the push for ever greater performance (and profits), often at the expense of the well-being of employees. Next, we examine social aspects of work and consider the new, emerging concept of social innovation. Finally, we forward a more holistic model of OHS for improving the conditions and well-being of employees. Finally, we call …


Extractive Industries Accounting And Economic Consequences: Past, Present And Future, C. L. Cortese, H. J. Irvine, M. Kaidonis Jan 2009

Extractive Industries Accounting And Economic Consequences: Past, Present And Future, C. L. Cortese, H. J. Irvine, M. Kaidonis

Faculty of Commerce - Papers (Archive)

Accounting for the extractive industries has been a contested issue for decades as a result of a choice of different methods of costing available and the economic impacts of these methods on companies’ financial results. When the International Accounting Standards Board (IASB) embarked on its extractive industries project in 1998, it attempted to create uniform accounting practices. An archival study of constituent responses to the IASB’s Issues Paper revealed that the economic consequences argument was relied upon again to argue for retaining choice. The IASB’s international accounting standard, IFRS 6, issued in 2004, once again permitted choice between methods, illustrating …


Converting Business Travellers To Leisure Travellers, Gregory Kerr, Katie Lazarevski, Sara Dolnicar Jan 2009

Converting Business Travellers To Leisure Travellers, Gregory Kerr, Katie Lazarevski, Sara Dolnicar

Faculty of Commerce - Papers (Archive)

The aim of this paper is to propose a novel strategy for attracting vacation tourists to destinations, especially destinations that are not in the favourable position of having a strong positive brand image as a tourism destination. This involves the conversion of involuntary first time visitors, such as business travellers, to tourists who spend leisure time at the destination. An empirical study was conducted to investigate if this proposed strategy is practically viable. Results indicate that involuntary first time visitors with a high intention to return as tourists in their leisure time have distinctly different characteristics in terms of how …


Self-Congruity Theory In Volunteering, Melanie J. Randle, Sara Dolnicar Jan 2009

Self-Congruity Theory In Volunteering, Melanie J. Randle, Sara Dolnicar

Faculty of Commerce - Papers (Archive)

According to self-congruity theory, people prefer brands that they associate with a set of personality traits which are similar to their own. This notion is widely accepted by consumer researchers and has been empirically tested in a number of commercial product and service contexts. It has not, however, been tested in the context of the third sector, particularly in relation to volunteering organisations. This study finds preliminary support for two hypotheses: (1) volunteers who prefer a specific volunteering organisation over others differ significantly in their self-concept; and (2) the self-concept of volunteers who prefer a specific volunteering organisation most closely …


Socially Innovative And Commercially Viable: Partners Or Prisoners Of Future Business Developments, Patrick M. Dawson, Trevor A. Spedding, Michael D. Clements, Lisa Daniel Jan 2009

Socially Innovative And Commercially Viable: Partners Or Prisoners Of Future Business Developments, Patrick M. Dawson, Trevor A. Spedding, Michael D. Clements, Lisa Daniel

Faculty of Commerce - Papers (Archive)

There is a growing need for supply chain partners to work together in improving their performance and systems of operation. New information and communication technologies can be used to improve operations and facilitate the building of closer relationships, but they can also serve to undermine relations and create tensions. RFID represents the first major improvement traceability technology that potentially supersedes barcodes and our study seeks to develop a simulation model that moves beyond a purely technical analysis, towards an assessment that is able to accommodate the social and cultural dimensions in providing a dynamic roadmap for change.


Are Inertia And Calculative Commitment Distinct Constructs? An Indirect Test In The Financial Services Sector, Venkata K. Yanamandram, Lesley White Jan 2009

Are Inertia And Calculative Commitment Distinct Constructs? An Indirect Test In The Financial Services Sector, Venkata K. Yanamandram, Lesley White

Faculty of Commerce - Papers (Archive)

Both inert and calculatively committed customers express somewhat similar behaviours that include repeat purchasing despite having negative perceptions and associating in opportunistic behaviours. These characteristics have however resulted in some researchers conceptualising interchangeably the related yet distinct constructs. This paper aims to extend the knowledge on inertia and calculative commitment by examining the extent to which they are distinct. An analysis of data collected online from 376 businesses using a key informant approach indicate that these two constructs demonstrate discriminant validity. Whilst switching costs impact both inertia and calculative commitment, they have differential effects. The implications of these findings are …


Evaluating The Use Of The Web For Tourism Marketing In Hong Kong, Gregory M. Kerr, Chun Fung Tsoi, Lois Burgess Jan 2009

Evaluating The Use Of The Web For Tourism Marketing In Hong Kong, Gregory M. Kerr, Chun Fung Tsoi, Lois Burgess

Faculty of Commerce - Papers (Archive)

Tourism is important to the economy of Hong Kong with over 25 million individuals visitingthe island annually. Increasingly, the Internet has an important role to play in tourism as itprovides a range of services from information to transactions. This research investigates theuse of the Internet to Hong Kong tourism by utilizing the extended model of InternetCommerce Adoption (eMICA) to evaluate the level of Website development in Hong Kongtourism. The findings show a broader range of Internet offerings by businesses compared togovernment sites. This study provides a foundation for a broader and longitudinal study oftourism websites in Hong Kong and the …


Conventions Held By Associations: A Case Study Of Buyers And Suppliers In An Emerging Conference Destination, Monica Millar, Gregory M. Kerr Jan 2009

Conventions Held By Associations: A Case Study Of Buyers And Suppliers In An Emerging Conference Destination, Monica Millar, Gregory M. Kerr

Faculty of Commerce - Papers (Archive)

Conventions constitute one of the fastest growing segments of business tourism, with association conventions being an important sub-segment. Associations are membership-based organisations centred on a business specialisation or common interest. Many destinations have been pursing this segment to host some of the hundreds of conventions held annually by associations. Greater knowledge of associations on the part of location marketers and managers of the relevant businesses contained within the location will improve decision making and most likely lead to more opportunities. This study examines the case of the City of Wollongong, which is attempting to obtain a greater market share of …


Meeting The Information Needs Of Carers Of Children With Disabilities: A Case For The Use Of Virtual Communities, Elias Kyriazis, Rodney J. Clarke, Gary I. Noble, Jennifer Ann Algie Jan 2009

Meeting The Information Needs Of Carers Of Children With Disabilities: A Case For The Use Of Virtual Communities, Elias Kyriazis, Rodney J. Clarke, Gary I. Noble, Jennifer Ann Algie

Faculty of Commerce - Papers (Archive)

From the initial diagnosis parents of children with a disability need timely and accurate information to effectively manage their child’s condition. Focussing on the findings of a collaborative research project examining the needs of parents of children with a disability (0- 12 years) the study identifies several information related factors adding to parental stress levels. These include a lack of awareness of support services, application processes, and disability specific information. To overcome the limitations of existing information delivery approaches we propose creating a wiki-based virtual community to serve as a user friendly “one-stop shop” for carers . Such a community …


Have They Learnt To Interrupt?: Comparing How Women Management Students And Senior Women Managers In Australia Perceive Workplace Communication Dilemmas, Mary Barrett Jan 2009

Have They Learnt To Interrupt?: Comparing How Women Management Students And Senior Women Managers In Australia Perceive Workplace Communication Dilemmas, Mary Barrett

Faculty of Commerce - Papers (Archive)

Purpose - Changing language ideology and the decreased popularity of overt feminism suggest that aspiring female managers may be less influenced than senior women managers by the gender of the speaker in evaluating whether specific communication strategies are effective and probable. The study investigates this issue. Design/methodology/approach - 255 second-year female management students evaluated strategies for the same workplace dilemmas as senior women managers (Barrett 2004). Findings - For short and medium term dilemmas students, like senior women managers, regarded masculine communication strategies with a feminine element as effective. They were less influenced by the speaker's gender than senior women …