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University of Wollongong

Faculty of Commerce - Papers (Archive)

2009

Evaluation

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Response Style Contamination Of Student Evaluation Data, Sara Dolnicar, Bettina Grun Jan 2009

Response Style Contamination Of Student Evaluation Data, Sara Dolnicar, Bettina Grun

Faculty of Commerce - Papers (Archive)

Student evaluation surveys provide instructors with feedback regarding development opportunities and they form the basis of promotion and tenure decisions. Student evaluations have been extensively studied, but one dimension hitherto neglected is the actual measurement aspect: which questions to ask, how to ask them, and what answer options to offer to students to get the most valid results. This study investigates whether cross-cultural response styles affect the validity of student evaluations. If they do, then the student mix in a class can affect an instructor's evaluation, potentially producing biased feedback and prompting inappropriate decisions by university committees. This article discusses …