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Full-Text Articles in Social and Behavioral Sciences

Content Analysis Of Disease Awareness Advertisements In Popular Australian Women's Magazines, Danika V. Hall, Sandra C. Jones, Donald C. Iverson Jan 2009

Content Analysis Of Disease Awareness Advertisements In Popular Australian Women's Magazines, Danika V. Hall, Sandra C. Jones, Donald C. Iverson

Faculty of Health and Behavioural Sciences - Papers (Archive)

Objective: To examine the nature of disease awareness advertising (DAA). Design: Therapeutic advertisements in six popular Australian women’s magazines were monitored between April 2006 and March 2007. A subset of advertisements was included in the study based on criteria derived from a definition of DAA. Unique advertisements were analysed by four independent coders. Main outcome measures: Types of advertisements and their sponsors, the types of disease information present, and the persuasive techniques utilised. Results: Of 711 advertisements identified, 60 met the inclusion criteria for DAA, and 30 of these were unique. Over one-third of the advertisements were classified as “unbranded …


Disease Awareness Advertisements In Australian Magazines: An Analysis Of Content And Compliance, Danika Hall, Sandra C. Jones, Donald C. Iverson Jan 2009

Disease Awareness Advertisements In Australian Magazines: An Analysis Of Content And Compliance, Danika Hall, Sandra C. Jones, Donald C. Iverson

Faculty of Health and Behavioural Sciences - Papers (Archive)

In Australia, Direct to Consumer Advertising (DTCA) of prescription medicine is prohibited; however pharmaceutical companies can communicate directly with consumers via Disease Awareness Advertising (DAA). DAA can contain information about a disease including treatment information, but cannot mention the name of a particular product or brand. DAA is currently regulated by the industry body Medicines Australia (MA). In the current study, content analysis methodology was used to determine the extent and nature of DAA in popular Australian women’s magazines which were monitored for 12 months. Findings relating to the use of visual appeals in the imagery and rational appeals in …


Can Social Cognitive Theory Constructs Explain Socio-Economic Variations In Adolescent Eating Behaviours? A Mediation Analysis, Kylie Ball, D Crawford, Francis A. Worsley, Gayle Savige, N Andrianopoulos, A. Macfarlane Jan 2009

Can Social Cognitive Theory Constructs Explain Socio-Economic Variations In Adolescent Eating Behaviours? A Mediation Analysis, Kylie Ball, D Crawford, Francis A. Worsley, Gayle Savige, N Andrianopoulos, A. Macfarlane

Faculty of Health and Behavioural Sciences - Papers (Archive)

Adolescents of low socio-economic position (SEP) are less likely than those of higher SEP to consume diets in line with current dietary recommendations. The reasons for these SEP variations remain poorly understood. We investigated the mechanisms underlying socioeconomic variations in adolescents eating behaviours using a theoretically derived explanatory model. Data were obtained from a community- based sample of 2529 adolescents aged 12 to15 years, from 37 secondary schools in Victoria, Australia. Adolescents completed a webbased survey assessing their eating behaviours, self-efficacy for healthy eating, perceived importance of nutrition and health, social modelling and support and the availability of foods in …


A Welfare Analysis Of The Commonwealth Seniors Health Card, Peter M. Siminski Jan 2009

A Welfare Analysis Of The Commonwealth Seniors Health Card, Peter M. Siminski

Faculty of Commerce - Papers (Archive)

The Commonwealth Seniors Health Card (CSHC) is a key element of a suite of benefits for Australia's 'self-funded retirees'. Its main component is a pharmaceutical concession, which is analysed as a form of public health insurance. The utility gain through risk-pooling is found to be negligible under conservative assumptions. The deadweight loss through moral hazard may be considerable. Finally, the CSHC may be seen as an inequitable transfer, because CSHC holders are a particularly wealthy population.


Interactive Visualization Of Clusters In Microarray Data: An Efficient Tool For Improved Metabolic Analysis Of E. Coli, Theresa Scharl, Gerald Striedner, Florentina Potschacher, Friedrich Leisch, Karl Bayer Jan 2009

Interactive Visualization Of Clusters In Microarray Data: An Efficient Tool For Improved Metabolic Analysis Of E. Coli, Theresa Scharl, Gerald Striedner, Florentina Potschacher, Friedrich Leisch, Karl Bayer

Faculty of Commerce - Papers (Archive)

Background Interpretation of comprehensive DNA microarray data sets is a challenging task for biologists and process engineers where scientific assistance of statistics and bioinformatics is essential. Interdisciplinary cooperation and concerted development of software-tools for simplified and accelerated data analysis and interpretation is the key to overcome the bottleneck in data-analysis workflows. This approach is exemplified by gcExplorer an interactive visualization toolbox based on cluster analysis. Clustering is an important tool in gene expression data analysis to find groups of co-expressed genes which can finally suggest functional pathways and interactions between genes. The visualization of gene clusters gives practitioners an understanding …


Exploratory And Inferential Analysis Of Gene Cluster Neighborhood Graphs, Theresa Scharl, Ingo Voglhuber, Friedrich Leisch Jan 2009

Exploratory And Inferential Analysis Of Gene Cluster Neighborhood Graphs, Theresa Scharl, Ingo Voglhuber, Friedrich Leisch

Faculty of Commerce - Papers (Archive)

Background Many different cluster methods are frequently used in gene expression data analysis to find groups of co-expressed genes. However, cluster algorithms with the ability to visualize the resulting clusters are usually preferred. The visualization of gene clusters gives practitioners an understanding of the cluster structure of their data and makes it easier to interpret the cluster results. Results In this paper recent extensions of R package gcExplorer are presented. gcExplorer is an interactive visualization toolbox for the investigation of both the overall cluster structure and single clusters. The different visualization options including arbitrary node and panel functions are described …


The Use Of Computer Supported Analysis For Interview Data: A Cross-Cultural Example From The Electronic Gaming Industry, June Buchanan, Michael L. Jones Jan 2009

The Use Of Computer Supported Analysis For Interview Data: A Cross-Cultural Example From The Electronic Gaming Industry, June Buchanan, Michael L. Jones

Faculty of Commerce - Papers (Archive)

Computer assisted analysis has long been a major factor of quantitative analysis. This paper illustrates the use of computer assisted analysis for qualitative research, looking specifically at research in the Electronic Gaming Industry, across two country sectors – New South Wales, Australia and Nevada, USA, where empirical data are collected and analysed. The paper highlights the important place that computer assisted analysis holds in social and societal marketing. A detailed discussion explains how analysis was undertaken in the Electronic Gaming Industry, and how concepts and theory emerged. This paper discusses the qualitative approach used in this research. In particular, it …


A Theoretical Analysis Of Bank Relationship, Shyam S. Bhati, Michael Mccrae, Anura De Zoysa Jan 2009

A Theoretical Analysis Of Bank Relationship, Shyam S. Bhati, Michael Mccrae, Anura De Zoysa

Faculty of Commerce - Papers (Archive)

This paper analyses the banking relationship between branch manager and loan officer of a bank branch using two theoretical approaches - Agency Theory and Trust Theory. The analysis is performed across five dimensions of the business relationship between branch manager and loan officer – supervisor subordinate relationship, delegation of authority, assumption of risk in lending, goal congruence and mutual dependence. It is concluded that Trust theory is better descriptor of the banking relationship between branch manager and loan officer as compared to Agency theory because Trust theory can explain situations involving multifaceted relationship such as one between branch manager and …


Opportunities For Interactivity In Public Health Websites: A Content Analysis Approach, Sumayya Banna, Helen M. Hasan, Joseph A. Meloche Jan 2009

Opportunities For Interactivity In Public Health Websites: A Content Analysis Approach, Sumayya Banna, Helen M. Hasan, Joseph A. Meloche

Faculty of Commerce - Papers (Archive)

The Internet has many advantages over other media in the provision of information services in the area of public health. However many designers are not yet taking full advantage of its potential for interactivity. This paper examines the development of interactivity in public health websites in the increasingly important area of Palliative Care. Content analysis is used here to map the interactivity in a sample of 30 existing websites along with Heeter’s six dimensions (content and availability of choice, effort users must exert, responsiveness to the users, and the ease of adding information, monitoring the information and the system use, …


Nmr Analysis Of The Dynamic Exchange Of The Ns2b Cofactor Between Open And Closed Conformations Of The West Nile Virus Ns2b-Ns3 Protease, X Su, Kiyoshi Ozawa, R Qi, S G. Vasudevan, S P. Lim, G Otting Jan 2009

Nmr Analysis Of The Dynamic Exchange Of The Ns2b Cofactor Between Open And Closed Conformations Of The West Nile Virus Ns2b-Ns3 Protease, X Su, Kiyoshi Ozawa, R Qi, S G. Vasudevan, S P. Lim, G Otting

Faculty of Science - Papers (Archive)

Background: The two-component NS2B-NS3 proteases of West Nile and dengue viruses are essential for viral replication and established targets for drug development. In all crystal structures of the proteases to date, the NS2B cofactor is located far from the substrate binding site (open conformation) in the absence of inhibitor and lining the substrate binding site (closed conformation) in the presence of an inhibitor. Methods: In this work, nuclear magnetic resonance (NMR) spectroscopy of isotope and spin-labeled samples of the West Nile virus protease was used to investigate the occurrence of equilibria between open and closed conformations in solution. Findings: In …


Consuming Children: An Analysis Of Australian Press Coverage Of The Claims And Counterclaims Of Advocacy And Industry Groups In Relation To A Proposed Ban On 'Junk Food' Advertising, Kate Holland, R Warwick Blood, Samantha Thomas, Asuntha Karunaratne, Sophie Lewis Jan 2009

Consuming Children: An Analysis Of Australian Press Coverage Of The Claims And Counterclaims Of Advocacy And Industry Groups In Relation To A Proposed Ban On 'Junk Food' Advertising, Kate Holland, R Warwick Blood, Samantha Thomas, Asuntha Karunaratne, Sophie Lewis

Faculty of Social Sciences - Papers (Archive)

Evidence of rising rates of overweight and obesity in Australia has generated considerable discussion about potential policy responses and solutions. In relation to childhood obesity, one suggestion that has been put forward is to ban or restrict junk food advertising to children. Debate about the merits of such a proposal was an enduring issue in the Australian press during our study's time frame, January 2008-January 2009. This paper is one part of a larger project investigating the reporting and portrayal of overweight and obesity in the Australian media, and the lived experiences of overweight and obese adults. In Australia, O'Hara …


Statistical Analysis Of Overvoltages Due To The Energisation Of A 132 Kv Underground Cable, M Z. Daud, P Ciufo, S Perera Jan 2009

Statistical Analysis Of Overvoltages Due To The Energisation Of A 132 Kv Underground Cable, M Z. Daud, P Ciufo, S Perera

Faculty of Engineering and Information Sciences - Papers: Part A

Analysis by means of simulation studies is essential for providing useful information to distribution engineers and researchers regarding high frequency switching transients in cable systems. The behaviour of transients due to switching is strongly dependent on the pole closing span of the circuit breaker and also the closing angle of the power frequency voltage. This behaviour requires the study of overvoltage magnitude distributions to be carried out using a statistical approach. This paper presents an analysis of overvoltage sensitivity due to circuit breaker operations when energising an unloaded 132 kV underground cable system. Based on two approaches, the overvoltage values …


Survey Response As Organisational Behaviour: An Analysis Of The Annual Enterprise Survey, 2003-2007, Walter R. Davis, Nathaniel Pihama Jan 2009

Survey Response As Organisational Behaviour: An Analysis Of The Annual Enterprise Survey, 2003-2007, Walter R. Davis, Nathaniel Pihama

Faculty of Engineering and Information Sciences - Papers: Part A

Non-response is a matter of great concern to national statistical offices and a key issue for any survey because it can introduce bias to survey estimation. However, in this presentation, we focus on a business's decision to participate in a survey as an example of organisational behaviour and draw on basic organisational theory to explain why businesses may not respond to surveys (eg Tomaskovic-Devey et al 1994). The data are drawn from the Statistics New Zealand Respondent Management System, which links the response history of individual businesses in all Statistics NZ surveys with information from the Statistics NZ Business Frame. …


Development And Application Of A System For The Analysis Of Atmospheric, Water And Sediment Nitrogen And Carbon, Ann Stavert, Stephen R. Wilson, Dianne F. Jolley Jan 2009

Development And Application Of A System For The Analysis Of Atmospheric, Water And Sediment Nitrogen And Carbon, Ann Stavert, Stephen R. Wilson, Dianne F. Jolley

Faculty of Science - Papers (Archive)

Eutrophication and climate change, key environmental concerns, are both linked to the carbon and nitrogen cycles hence the improved understanding of these cycles is essential. Currently, there is no system that simultaneously measures the fluxes of the three key gas phase products of nitrogen and carbon cycling (CO2, CH4 and N2O) in submerged ecosystems with hourly time resolution. A “Lake-in-a-box” (mesocosm) was developed in the laboratory which allowed the monitoring of key components of the carbon and nitrogen cycles within the air, water and sediments. The approach is automated, simple and time efficient and novel in its ability to examine …


Cardiac Electrophysiology During Progressive And Controlled Dehydration: Inferences From Ecg Analysis During Steady-State Exercise And Recovery, Gregory E. Peoples, M. Brown, Anne M.J Van Den Heuvel, Pete Kerry, Nigel A.S. Taylor Jan 2009

Cardiac Electrophysiology During Progressive And Controlled Dehydration: Inferences From Ecg Analysis During Steady-State Exercise And Recovery, Gregory E. Peoples, M. Brown, Anne M.J Van Den Heuvel, Pete Kerry, Nigel A.S. Taylor

Faculty of Health and Behavioural Sciences - Papers (Archive)

When fluid intake is insufficient to match sweat losses, dehydration develops. It is well established that dehydration impacts unfavourably upon cardiovascular function, including cardiac output and peripheral blood flow (Gonzalez-Alonso et al., 1998). However, the limitations of cardiac electrophysiology in the dehydrated state are not known. In light of possible electrolyte imbalances, particularly when water deficit moves towards 7% of total body mass, it is worth considering the possibility of adverse conduction changes, as reflected within the electrocardiogram (ECG), may accompany electrolyte loss. In addition, the ECG can also be employed to investigate other cardiac limitations, such as myocardial ischaemia. …


From Spider-Man To Hero - Archetypal Analysis In R, Manuel Eugster, Friedrich Leisch Jan 2009

From Spider-Man To Hero - Archetypal Analysis In R, Manuel Eugster, Friedrich Leisch

Faculty of Commerce - Papers (Archive)

Archetypal analysis has the aim to represent observations in a multivariate data set as convex combinations of extremal points. This approach was introduced by Cutler and Breiman (1994); they defined the concrete problem, laid out the theoretical foundations and presented an algorithm written in Fortran. In this paper we present the R package archetypes which is available on the Comprehensive R Archive Network. The package provides an implementation of the archetypal analysis algorithm within R and different exploratory tools to analyze the algorithm during its execution and its final result. The application of the package is demonstrated on two examples.


Profitability Analysis Of Listed Manufacturing Companies In Sri Lanka And Malaysia: An Empirical Investigation, Anura De Zoysa, Athula S. Manawaduge, Palli Mulla K A Chandrakumara Jan 2009

Profitability Analysis Of Listed Manufacturing Companies In Sri Lanka And Malaysia: An Empirical Investigation, Anura De Zoysa, Athula S. Manawaduge, Palli Mulla K A Chandrakumara

Faculty of Commerce - Papers (Archive)

This paper uses empirical data on 161 listed manufacturing companies in Sri Lankaand Malaysia over the period of 2006 to 2008, and compares the performance of thesecompanies against two commonly used financial performance indicators: Return onAssets (ROA) and Return on Equity (ROE). The results indicate that during this periodSri Lankan manufacturing companies were considerably more profitable than theircounterparts in Malaysia in terms of ROA but less profitable in terms of ROE. It alsoidentifies a relatively weaker position of equity investments in the manufacturing sectorof Sri Lankan companies and attributes this to a number of factors, including: arelatively poor equity market, …