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Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

University of Tennessee, Knoxville

2014

Communication

Cross culture

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Full-Text Articles in Social and Behavioral Sciences

Microbloggers’ Motivations In Participatory Journalism: A Cross-Cultural Study Of America And China, Jue Rui May 2014

Microbloggers’ Motivations In Participatory Journalism: A Cross-Cultural Study Of America And China, Jue Rui

Doctoral Dissertations

This phenomenological study focuses on the motivations of participatory journalists contributing on microblogs such as Twitter and Weibo. Although online user behavior and motivations have been studied before, few studies have examined motivations of participatory journalists from their own perspective. Moreover, this study is one of the few to explore participatory journalists across different cultures (U.S. and China). The author conducted a total of 13 in-depth interviews with participatory journalists on microblogs from both countries and used a qualitative analysis method to identify the themes and patterns that emerged. Motivations such as earning respect, technology early adoption, self-expression, relationship building, …