Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

University of Massachusetts Amherst

Theses/Dissertations

Communication

Neoliberalism

Articles 1 - 4 of 4

Full-Text Articles in Social and Behavioral Sciences

Gaming For Life: Gaming Practices, Self-Care, And Thriving Under Neoliberalism, Brian Myers Nov 2019

Gaming For Life: Gaming Practices, Self-Care, And Thriving Under Neoliberalism, Brian Myers

Doctoral Dissertations

This dissertation frames gaming practices in relationship to thriving, an area of inquiry that has received little attention within the fields of video game studies and cultural studies. It argues that video games can be used by audiences as a tool for thriving, provided we define thriving outside of the framework of success and failure established by a neoliberal political rationality. Using survey data from 70 video game audience members, textual analysis, and ethnographic and auto-ethnographic methodologies, this dissertation first describes how video game audience members define thriving by distinguishing it from a related term, self-care. It then moves to …


Social Reproduction In The New England Community College System: A Critical Cultural Studies Perspective, Sarah Marmon Oct 2017

Social Reproduction In The New England Community College System: A Critical Cultural Studies Perspective, Sarah Marmon

Masters Theses

Statistical data on community colleges confirms how vast the community college institution is: Serving 46% of all undergraduates in the country, or 12.4 million students. A large body of literature exists on the specifics of social reproduction in four-year universities; as well as the specifics of social reproduction in racially and economically segregated high schools. However, there exists a blind spot in this literature when it comes to social reproduction at the community college.

Through conducting interviews with students, faculty and staff at three local community colleges, this ethnographic study explores this theoretical and empirical blind spot by using a …


Vietnam Without Guarantees: Consumer Attitudes In An Emergent Market Economy, Kylie R. Lanthorn Jul 2016

Vietnam Without Guarantees: Consumer Attitudes In An Emergent Market Economy, Kylie R. Lanthorn

Masters Theses

This research explores how Vietnam’s embrace of capitalism and global markets has impacted consumer culture. Through ethnographic research conducted in Hanoi, Vietnam in June-August 2015, this study seeks to interrogate how the political atmosphere in Vietnam coexists with market freedoms in a country which opened its economy to the world during the 1986 Doi Moi (renovation) reforms. Vietnam now conducts a considerable amount of foreign trade with major foreign investment from countries including Japan, South Korea, and Singapore. This study emphasizes the role international relations have played in these developments as Vietnam has embraced partnerships with countries with which it …


The Colonial Legacies Of “Fiesta Island”: A Critical Study Of Live-Music Events Production In Puerto Rico, Anilyn Diaz Nov 2014

The Colonial Legacies Of “Fiesta Island”: A Critical Study Of Live-Music Events Production In Puerto Rico, Anilyn Diaz

Doctoral Dissertations

This dissertation examines the historical relationship between the state and national culture in Puerto Rico as seen through the case of the entertainment industry, specifically live-music events production. The dissertation is located within two bodies of literature: critical post-colonial cultural studies of cultural industries and cultural policy, and cultural approaches to scholarship on collective action and state-civil society relationships in neoliberal contexts. The research design includes archival work and analysis of organizational material, supported by a cultural ethnography approach to semi-structured informant interviews and group interviews. The interviews focus on the historical development, cultural legacies, and practices of the entertainment …