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Social and Behavioral Sciences Commons

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Technological University Dublin

Conference Papers

2008

Broadcasting policy

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Full-Text Articles in Social and Behavioral Sciences

Developing Digital Radio For Ireland: Emerging Approaches And Strategies, Brian O'Neill Oct 2008

Developing Digital Radio For Ireland: Emerging Approaches And Strategies, Brian O'Neill

Conference Papers

Ireland’s experience of the transition from public service broadcasting to public service media has gathered pace within the last year with new legislative arrangements for media regulation, the awarding of digital terrestrial television licences and renewed attempts to introduce digital radio broadcasting on the DAB platform. The national public broadcaster, RTE, has played a central role in these developments as it attempts to manage a range of technology platforms and to provide media services for an increasingly diverse and complex market. This paper addresses the case of digital radio in Ireland and the prospects for a successful launch of DAB …