Open Access. Powered by Scholars. Published by Universities.®
Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 2 of 2
Full-Text Articles in Social and Behavioral Sciences
Building Community: Synergy And Empowerment Through Staff Development And Marketing In A Small Rural Academic Library, Bethany Anne Wilkes
Building Community: Synergy And Empowerment Through Staff Development And Marketing In A Small Rural Academic Library, Bethany Anne Wilkes
Research Collection Library
This paper presents two collaborative programs at a small academic library that leverage the insights, engagement, and interests of our most important asset: our staff. Two new library committees, the Staff Training Advisory Group and the Marketing Team, extended planning, accountability, and partnerships to paraprofessional staff members. The onset and associated activities of these two committees yielded not only direct results in terms of staff training programs and marketing initiatives, but also resulted in creating a more collaborative culture and shared purpose in our library. This paper examines how the overlap of these two committees created a convergence that fostered …
Marketing And Librarians, Pin Pin Yeo
Marketing And Librarians, Pin Pin Yeo
Research Collection Library
Barbie Keiser, Information Resource Management Consultant, conducted a one day workshop titled “Substance beyond style: Marketing library and information services in the 21st century” in Singapore on 15 October. The workshop was organized by the Library Association of Singapore and the Singapore Management University. It was held at the Reading Room, Li Ka Shing Library, Singapore Management University. Ms. Keiser noted that she did her first marketing workshop in Singapore in 1989 and was pleased to be back twenty years later.