Social and Behavioral Sciences Commons^™

Integrated Analysis Of Content And Construct Validity, Byron J. Gajewski, Larry R. Price, Valorie Coffland, Diane K. Boyle, Marjorie J. Bott

Byron J Gajewski

Establishing adequacy of psychometric properties of an instrument involves acquisition and evaluation of evidence based on item content and internal structure. Content validity evidence consists of subject matter experts providing quantitative ratings of the extent to which items are a representative sample of targeted domain. Evidence of internal structure includes factor analytic studies and examination of item interrelationships based on item responses from participants. Although subject matter expert ratings and participant response data are traditionally analyzed separately, each serves to inform the other in important ways. We propose integrating subject matter experts’ and participants’ data seamlessly to establish a unified …