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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

An Exploratory Study Of Successful Advertising Internships: A Survey Based On Paired Data Of Interns And Employers, Pamela K. Morris, Seung-Chul Yoo Oct 2017

An Exploratory Study Of Successful Advertising Internships: A Survey Based On Paired Data Of Interns And Employers, Pamela K. Morris, Seung-Chul Yoo

Pamela K. Morris

As the job market becomes increasingly competitive, advertising educators must help students develop stronger skills, prepare for career positions and become more attractive to employers. Internships are a way for students to acquire critical real-world proficiencies and stand out in a job search. At the same time, employers benefit from and rely on internship programs, from learning new communication platforms to filling full-time positions. Using data from a field survey, this study provides a new understanding of the key elements and proposes a model for successful advertising internship programs. The investigation is unique, as the analysis pairs data from both …


Creativity In Information Literacy Teaching: Part One—Understanding Creativity, Anthony Stamatoplos Apr 2017

Creativity In Information Literacy Teaching: Part One—Understanding Creativity, Anthony Stamatoplos

Anthony Stamatoplos

No abstract provided.


Creativity In Information Literacy Teaching: Part One—Understanding Creativity, Anthony Stamatoplos Apr 2017

Creativity In Information Literacy Teaching: Part One—Understanding Creativity, Anthony Stamatoplos

Anthony Stamatoplos

No abstract provided.


Creativity In Information Literacy Teaching: Part Two – Applying Creativity To Teaching, Anthony Stamatoplos Apr 2017

Creativity In Information Literacy Teaching: Part Two – Applying Creativity To Teaching, Anthony Stamatoplos

Anthony Stamatoplos

No abstract provided.


Incorporating Visual Literacy Into The Classroom, Dana Statton Dec 2016

Incorporating Visual Literacy Into The Classroom, Dana Statton

Dana Statton Thompson

No abstract provided.