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Prostate Cancer Education In The African American Community: Implcations For Community-Based Health Communication Strategies, Barry Charles Hill

Open Access Theses

This paper examines the social milieu of African American barbershops by exploring health discussions and information transfer between barbers and barbershop clients. This paper examines associations between peer helper and health promotion intervention variables, and peer helper intervention effectiveness in increasing knowledge and health discussion frequency. Study findings suggest barbers with higher education are significantly more effective as peer helpers in discussing health topics more frequently (OR 4.64; CI 1.00 - 21.49) and in increasing client knowledge (β 0.94; CI 0.26 - 1.63). Additionally, barbershop health educational materials were significantly associated with increased barber health discussion (OR 4.13; CI 1.32 …