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Twitter Use By Academic Libraries In New York State, Sheena Philogene
Twitter Use By Academic Libraries In New York State, Sheena Philogene
Urban Library Journal
Twitter can be a productive tool for academic libraries to use when sharing information, marketing services, and building relationships with students, yet it is difficult to know whether academic libraries are utilizing this platform by creating an independent library account. Furthermore, if academic libraries do have accounts, it is valuable to understand what academic libraries use Twitter for, and what kinds of media they share. The purpose of this study then is to investigate whether academic libraries in New York State (NYS) use Twitter, and if they do, how and why. Based on a sample of 226 academic libraries of …