Social and Behavioral Sciences Commons^™

Uk Communications Provider Consumer Switching Experience Report 2015, Lissa Coffey

LissaCoffey

Seaworld And The Blackfish: The Lack Of Two-Way Symmetrical Communication And Finding The Correct Message, Ashley Pierce

Journalism

This study explores how two-way symmetrical communication could help SeaWorld Parks and Entertainment rebuild their reputation and take back their brand after attacks from animal rights groups following the release of the documentary Blackfish. The study analyzes SeaWorld’s previous and current public relations campaigns, how effective they’ve been and if utilization of the two-way symmetrical communication model could benefit the company. In the past a documentary like Blackfish would have caused backlash towards SeaWorld only from the few who saw it in theatres, but today everything ends up on the internet and remains there, circulating outrage and criticism to new …

The Power Of Student And Community Engagement In Service-Learning Activity For Neighborhood Planning And Design Along The Riverbanks, Paulus Bawole

Asia-Pacific Regional Conference on Service-Learning 亞太地區服務研習會議

Neighborhood plans allow local people to get the right type of development for their community, but the plans must still meet the needs of the wider area. The inhabitants living in low-income neighbourhood along the riverbank show their great energy and intelligence in the use of resources and evaluating priorities. They can weigh the relative merits of different strategies like short term discomfort and security, in return for long-term benefits such as independent space and income generating possibilities.

Service-Learning program is a development strategy which involves students, lecturers, and other NGO’s as well as communities. It is also a teaching …

Global Citizenship And Community Engagement Through Global Service-Learning, Sook Young Ryu, Jung Won Jo

Asia-Pacific Regional Conference on Service-Learning 亞太地區服務研習會議

Service-Learning(S-L) may enable participants to have more concerns for others and try to engage in the community as they find their roles. Global Service-Learning (GS-L) provided university students with the opportunity to experience global problems that were unfamiliar to them now, but will help motivate them to explore possible solutions for future use. Global citizenship is based not on the knowledge from books but on experience and engagement in real world situations. This study explores the experiences and learning of students who conducted GS-L outreach for two weeks in Mongolia. A survey instrument, follow-up discussions and reflective journals were used …

Sowing The Seeds Of Success: Community Collaboration For College Readiness, Gayle Schaub, Lindy Scripps-Hoekstra

Gayle Schaub

Better Engaging Communities: Moving Beyond Cardinal Rules, Anna G. Hoover

Anna G. Hoover

“Cardinal rules” and best practice approaches have guided governmental risk communication efforts at chronic risk sites for more than two decades, playing an important role in how those most affected by contamination make sense of risk. In addition to providing information, however, communication approaches themselves can affect community perceptions indirectly, through stakeholder interpretations of the processes by which risk information is shared. It is increasingly necessary to evaluate not only whether risk communication approaches have been effective for increasing knowledge but if, in fact, the ways in which information is shared has had unintended consequences that change how stakeholders perceive …

Piecing Elections Together In The 21st Century: Social Media, Outreach Strategies, & Community Engagement, Joshua Acevedo

Open Access Theses & Dissertations

This Thesis analyzes the role of social media usage in campaigns and explores methods for operationalizing this campaign phenomenon. Understanding social media and its connection to politics is challenging, for countless researchers have found it difficult to try to explore a relationship between social media and political campaigns. While social media is relatively new and has been on the rise in recent years, there are challenges associated with measurement and capturing relationships. I will first provide a literature review noting key works on the subject that offer valuable insights on the importance of social media and its influence on the …