Social and Behavioral Sciences Commons^™

Effectiveness Of Interventions Provided By Knox County For Families With Truant Behavior, Jessica Noelle Moyers Heins

EURēCA: Exhibition of Undergraduate Research and Creative Achievement

No abstract provided.

A False Start: The Role Of Ballistic Missile Defense In Us-Russian Relations, Matthew Elisha Dillon

EURēCA: Exhibition of Undergraduate Research and Creative Achievement

No abstract provided.

Mom Made Me: Students Respond To The Flu Shot, Lauren Elizabeth Gregg, Kristin Kelly Carver, Christine Cordelia Copelan

EURēCA: Exhibition of Undergraduate Research and Creative Achievement

The University of Tennessee Knoxville’s on-campus Student Health Center publicizes the opportunity for students to receive the influenza immunization for $25 during the flu season. Despite on-campus convenience, many students are still deterred from receiving the shot. Advertising and Public Relations research students used survey research to sample more than 200 students in six major colleges across the University of Tennessee’s campus. The research team gathered relevant information about student perceptions of a healthy lifestyle, flu experience (diagnosis and shot), motivations and deterrence from the flu shot, and general knowledge of the Student Health Center. Results show that 27.5% of …

The Business Of Coupons--Do Coupons Lead To Repeat Purchases?, Margaret Peacher Ross

EURēCA: Exhibition of Undergraduate Research and Creative Achievement

Abstract:

In recent years, couponing has emerged as a pop-culture phenomenon. Businesses of all types are taking advantage of this resource by revamping their out-dated programs and turning them into something fresh to excite customers. However, many questions remain unanswered concerning the viability, profitability, and usefulness of coupons. This study is an analysis of the effectiveness of coupons in enticing return purchases in the soft-drink category. The dataset is comprised of household level grocery store transactions complied by dunnhumby for 2,500 households over a period of two years. An ordinary least squares regression technique is employed to analyze the dollar …

Effectiveness Of A Community - Based Intervention On Criminal Thinking Among Adults With Mental Illness Who Are At Risk Of Recidivism, John Kevin Wells

EURēCA: Exhibition of Undergraduate Research and Creative Achievement

No abstract provided.