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Full-Text Articles in Social and Behavioral Sciences

The Neoliberal University And Agricultural Biotechnology: Reports From The Field, Wilhelm Peekhaus Jan 2010

The Neoliberal University And Agricultural Biotechnology: Reports From The Field, Wilhelm Peekhaus

Wilhelm Peekhaus

Following in the footsteps of a variety of previous research that elaborates on the current state of affairs in academia, this article sets out the argument that neoliberalism and its corresponding iterations of science and technology and research funding policies in this country have implications for the types of knowledge that can be generated within and communicated without contemporary institutions of higher education. Using agricultural biotechnology as the lens through which to focus analysis, the article outlines a number of empirical examples that illustrate how the free flow of knowledge either critical of or not readily appropriated by capital is …


Monsanto Discovers New Social Media, Wilhelm Peekhaus Jan 2010

Monsanto Discovers New Social Media, Wilhelm Peekhaus

Wilhelm Peekhaus

As a number of critical commentators have pointed out for some years now, the Internet and other information and communication technologies are subject to capture by actors motivated less by calls for openness and democratic communication practices than by control, power, and profit. Employing the concept of “framing,” this paper offers a case study of how one company in particular, Monsanto, recently has engaged in vigorous efforts to develop and implement new communication and public relations strategies employing various forms of new social media. The findings are based on interviews with key communications personnel at Monsanto’s corporate head office in …