Social and Behavioral Sciences Commons^™

Mobile Application For Thai & Foreign Tourists Visiting Thai Temple, Kewalin Angkananon, Piyabud Plodaksorn, Mike Wald

International Journal of Religious Tourism and Pilgrimage

This research gathered requirements from Thai and foreign tourists to successfully design Thai and English Android and IOS versions of a mobile application to provide an enhanced experience for tourists visiting the Phra Mahathat Woramahawihan (PMW) Temple in Thailand. The content and user interface were designed based on theories and related research and three experts evaluated the prototype to improve the final application versions which were evaluated at the temple by Thai and foreign tourists. Analysis of the results showed that both the Thai and foreign tourists found similar high satisfaction with the performance of the Android and IOS mobile …