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Full-Text Articles in Social and Behavioral Sciences
Bragging Rights And Destination Marketing: A Tourism Bragging Rights Model, Gregory M. Kerr, Clifford Lewis, Lois Burgess
Bragging Rights And Destination Marketing: A Tourism Bragging Rights Model, Gregory M. Kerr, Clifford Lewis, Lois Burgess
Lois Burgess
In a study seeking to understand destination choice, focus group participants consisting of travellers, mentioned the importance of ‘bragging rights’. Additionally, tourism marketers when interviewed about destination choice also referred to bragging rights. An online search of ‘travel’, ‘tourism’ and ‘bragging rights’ revealed thousands of links. Despite this, bragging rights has received limited attention in tourism research. This paper defines bragging rights, discusses its relevance to tourism and proposes a conceptual model suggesting how bragging rights can be managed by destination marketers to enhance destination image and consequently increase visitation.
Conceptualizing The Creative Tourist Class: Technology, Mobility And Tourism Experiences, Ulrike Gretzel, Jamal Tazim
Conceptualizing The Creative Tourist Class: Technology, Mobility And Tourism Experiences, Ulrike Gretzel, Jamal Tazim
Ulrike Gretzel
Increasing mobilities and an ever greater amount of technologies that support creativity have led to the emergence of a so-called Creative Class in our postmodern society. Creative Class members have distinctive experiences that blur the boundaries between everyday and touristic life. These experiences challenge conventional typologies of the tourist experience and have tremendous implications for tourism research and practice. In this article we discuss first what the Creative Class is, what experiences it has, and how it uses emerging technologies to create, mediate, and reconstruct these experiences. A special emphasis is placed on the relationship the Creative Class has with …
The Fiscal Forensics Of The Las Vegas Strip Lessons From The Financial Crisis, Dean M. Macomber
The Fiscal Forensics Of The Las Vegas Strip Lessons From The Financial Crisis, Dean M. Macomber
Occasional Papers
Hitting with the force of a 100-year storm, the first two years of the financial crisis caused a $5.2 billion swing from profitability to loss for the top 22 performing Las Vegas Strip properties between peak fiscal year 2007 and 2009. By fiscal year 2011 visitor count had almost climbed back to peak levels but the aggregate loss is still stubbornly high at $ -1.6 billion. Other signs of recovery trickle in but are sporadic and volatile. This article is an attempt to disaggregate the variance and look at where Las Vegas has been, where it is now and how …
From Fandom To Tourism: An Examination Of Self-~Expansion Theory, So Jung Lee
From Fandom To Tourism: An Examination Of Self-~Expansion Theory, So Jung Lee
UNLV Theses, Dissertations, Professional Papers, and Capstones
In recent years, pop-culture tourism, in which individuals travel to destinations made famous through pop-culture or relative media themes, has come into the spotlight. The new market segment induced by pop-culture has created a specialized but dedicated consumer, called a "fan." This study examined the impact of pop-stars on a destination from the perspective of fans. Specifically, the research investigated whether fans at different degrees of fandom had different travel attitudes and behaviors with regard to motivation, satisfaction, attachment, and loyalty in the destination context by applying self-expansion theory. In particular, Korean pop-star's fans were chosen as the study example …
A Longitudinal Study Of The Use Of The Web By Regional Tourism Organisations (Rtos) In Australia, Lois Burgess, Belinda Parrish, Joan Cooper, Carole Alcock
A Longitudinal Study Of The Use Of The Web By Regional Tourism Organisations (Rtos) In Australia, Lois Burgess, Belinda Parrish, Joan Cooper, Carole Alcock
Belinda Gibbons
The information-intensive nature of the tourism and travel industry suggests an important role for Web technology in the promotion and marketing of tourist destinations. The rapid development of the Internet is also having profound impacts on the industry. In fact, travel and tourism has become the single largest category of products sold over the Internet (Tourism White Paper, 2007). With reports of travel purchases and reservations being one of the fastest growing segments of the Internet community it is no surprise that the number of tourism operators on the Web has increased considerably over the past few years. This paper …
A Taxonomy Of Mobile Applications In Tourism, Heather Kennedy-Eden, Ulrike Gretzel
A Taxonomy Of Mobile Applications In Tourism, Heather Kennedy-Eden, Ulrike Gretzel
Faculty of Commerce - Papers (Archive)
The rapid growth in the use of smart phones and respective mobile applications has created new ways for the tourism industry to connect with their visitors while travelling. This paper proposes a taxonomy of mobile apps in tourism from two perspectives: a taxonomy on what services travel-related apps provide to the user and a taxonomy based on the level of customization the user has with the mobile application. The taxonomies provide insights into app development trends as well as gaps in the mobile app landscape. Understanding the opportunities currently provided by apps is also critical from a marketing perspective.
Bragging Rights And Destination Marketing: A Tourism Bragging Rights Model, Gregory M. Kerr, Clifford Lewis, Lois Burgess
Bragging Rights And Destination Marketing: A Tourism Bragging Rights Model, Gregory M. Kerr, Clifford Lewis, Lois Burgess
Faculty of Commerce - Papers (Archive)
In a study seeking to understand destination choice, focus group participants consisting of travellers, mentioned the importance of ‘bragging rights’. Additionally, tourism marketers when interviewed about destination choice also referred to bragging rights. An online search of ‘travel’, ‘tourism’ and ‘bragging rights’ revealed thousands of links. Despite this, bragging rights has received limited attention in tourism research. This paper defines bragging rights, discusses its relevance to tourism and proposes a conceptual model suggesting how bragging rights can be managed by destination marketers to enhance destination image and consequently increase visitation.