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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Dive Tourism: Evaluating Service Quality, Martin O'Neill, Martin Maccarthy, Paul Abdullah Jan 2002

Dive Tourism: Evaluating Service Quality, Martin O'Neill, Martin Maccarthy, Paul Abdullah

Hospitality Review

Through the application of importance- performance analysis (/PA), the author investigated the conceptualization and measurement of service quality for tour operators in the scuba diving industry Findings from a study of consumer perceptions of service quality as they relate to a dive tour operator in Western Australia revealed the core service quality dimensions hat need to be improved for the operator and demonstrated the values and relative simplicity of the importance-performance analyses for dive tour operators generally


Making A Splash! An Analysis Of The Viking Adventure And Viking Splash Tour As Expressions Of Local Heritage, Identity And Place., Ruth Casey, Ann Conway Jan 2002

Making A Splash! An Analysis Of The Viking Adventure And Viking Splash Tour As Expressions Of Local Heritage, Identity And Place., Ruth Casey, Ann Conway

Conference papers

No abstract provided.