Social and Behavioral Sciences Commons^™

This Article provides a preview of the primary CBA deal terms that NBA owners and the NBPA are expected to focus on in the months leading up to the December 2016 opt-out deadline. Part I summarizes the current NBA business model and economic climate. It also explains how the league’s new media rights agreement, recent team profitability, and increased franchise values impact the probability of players and/or owners opting out of the current CBA. Part II examines the most recent collective bargaining process between NBA owners and players in 2010-2011 and highlights some of the key business (i.e., “system”) issues …

The purpose of this chapter is to analyze ethical issues and current trends of major college athletics in relationship to Black males in society. The focus of this chapter is on identity and how higher education institutions can cultivate a more balanced student-athlete mindset through images and representations. In addition to a review of relevant literature, a content analysis of six State Farm Insurance Cliff and Chris Paul commercials was conducted so that new knowledge is applied to the constructs of academic and athletic identity. Commercial and advertisement content analysis was utilized to address student-athlete life skills issues in terms …