Social and Behavioral Sciences Commons^™

The Embodied Rhetoric Of Cognitive Labour, Shubhayan Chakrabarti

Electronic Thesis and Dissertation Repository

This dissertation traces the roots of neoliberal selfhood to the rationalist ontology of modernity in the 1600s. The historical tension between materialism and immaterialism is expressed in the historicisation of work into Fordism and post-Fordism where embodied factory toil is apparently replaced by immaterial work, recalling Descartes’ mind-body split. If post-Fordist work addresses the Marxist critique of alienation in its emphasis on entrepreneurial inner selves, it does not explain the post-Fordist preoccupation to efficiently “Taylorise” the body through obsessive productivity. I argue that the factory prevails in the entrepreneur’s adoption of factory efficiency as a learnt behaviour from the Fordist …

The Birth Of A Fempreneur: A Neoliberal Guide To Going Viral And Making Millions, Liana S. Forsyth

Undergraduate Student Research Internships Conference

Social media has created a new way of feminist activism in the world, including a rapid rise in 'fempreneurs' feminist entrepreneurs. With many fempreneurs turning to social media apps such as Tik Tok and Instagram as a platform to post their activism, and turn it into a profitable career for personal financial gains.

I analyzed a popular Tik Tok influencer who is famous for being a feminist advocate on the platform calling out men, and analyze her posts in order to observe the types of feminism that goes viral on social media. Overall, it is evident from my research that …

Neoliberalism, Race And Empowerment: A Study Of Microenterprise Programs In Toronto And Los Angeles, Julie N. Young

Electronic Thesis and Dissertation Repository

This dissertation focuses on microenterprise in Toronto and Los Angeles. Two related research objectives are pursued in this dissertation. The first and overarching question concerns empowerment. 1) To what extent do microfinance and microenterprise programs empower their clients? The second broad theme concerns neoliberalism. How is the experience of empowerment shaped by neoliberalism? To gain further insight, I consider the following questions. 2) What are the objectives, intended outcomes and structures of microenterprise programs? 3) Who are the key actors in the space and are there any patterns in relation to race, gender and class? 4) What role does structural …

An App A Day Keeps The Doctor Away: A Visual Case Analysis Of The Self-Optimization Ideologies Downloaded Onto Apple Users As They Download Applications, Ismahan Yusuf

MA Research Paper

This visually thematic qualitative case analysis seeks to advance cyber-sociology by analyzing the hyper-under-attended relationship between interfaces and discourses. Here, the interface under investigation is the Apple App Store, examined for the ways in which the platform is discursively encoded with particular ideologies, ideals, desires and narratives downloaded onto users as they download applications. Such is explored via a two-part research question inquiring: Which type of applications enjoy the most promotion on the Apple App Store and what cyber-architectural tools are herein used to optically exalt them? To investigate this, an iOS 11-operating iPhone was used to frequent the store’s …

Neoliberalism And The School Choice Movement In The United States, Lianne M.A. Mulder

MA Research Paper

This paper investigates the role of neoliberalism in the advocacy for and implementation of school choice in the United States. It applies conflict theory of education to the school choice debate and uses post-Katrina New Orleans as a case study of school choice implementation. It concludes that neoliberal and like-minded think-tanks, foundations, and lobby groups are involved in the advocacy for school choice in the United States because it assists them in furthering their goals of influencing whose values and ideals will be taught and whose children will land the desired jobs; thereby maintaining the capitalist status quo and enabling …

"We Do This Too": Black Mothers' Engagements With Attachment Parenting In Britain And Canada, Patricia Hamilton

Electronic Thesis and Dissertation Repository

This thesis examines black mothers’ engagements with attachment parenting (AP), an increasingly popular parenting philosophy. AP promotes the development of secure attachment between parent (mother) and child, through practices such as breastfeeding, babywearing and bed-sharing. Coined by William and Martha Sears in the 1980s, AP has garnered increasing attention in a neoliberal context, a political rationality that centers the economic and emphasizes self-responsibility, consumption and individualism as defining features of ‘good’ citizenship. In the context of neoliberal retractions in welfare state spending, AP emerges as a particularly apt parenting philosophy as it identifies childrearing as a solution to social ills. …

The Value Of Postsecondary Education: Human Capital Theory In Ontario's Postsecondary Education Discourse 1962 - 2005, Adam M. Jog

Electronic Thesis and Dissertation Repository

Contemporary understandings of postsecondary education systems are informed by a globalization discourse that incorporates human capital theory to explain the economic importance of postsecondary education institutions in the global economy. In this study, the influences of human capital theory and of liberal education in Ontario’s postsecondary education discourse are examined through a content analysis of government-commissioned reviews of Ontario’s postsecondary education system from 1962 to 2005. In particular, I hypothesize that instances of human capital theory would increase over that time period while instances of liberal education would decrease. The results of the content analysis clearly demonstrate that instances of …

Guilty Subjects: The Biopolitical Function Of Guilt In Neoliberal States, David Miller

Electronic Thesis and Dissertation Repository

This thesis examines the function of guilt as an emotion and affective state in the production of voluntary servitude. Drawing on psychological research into the effects of guilt, as well as the theories of Friedrich Nietzsche, Michel Foucault, and Judith Butler, I argue that guilt is instilled within the population by a particular political arrangement of relations of power (the State form of social relations) via a controlled process of subjectivation. As such, guilt should be read as a distinctly biopolitical mechanism of control. Additionally, I argue that the emotional experience of guilt works to attach individuals to their own …

The Money Of Qaroon And The Patience Of Ayoub: Women And Land In Egypt's Mubarak Resettlement Scheme, Dina Najjar

Electronic Thesis and Dissertation Repository

This dissertation addresses the challenge of achieving increased empowerment and equality for Egyptian women. The dissertation tests the assumption that land access (through both joint and full titles) increases empowerment and equality for women in two desert resettlements of Sa’yda and Intilaq, part of the massive Mubarak Resettlement Scheme (MRS). In particular, the dissertation identifies: 1) how land access could empower Egyptian women and 2) women’s experiences with land access in the MRS. Findings reveal that land access is indeed the most promising route for women’s advancement in life, but the desert land required patience and financial assets. Land access, …

Blood, Organs And Other Tissues For Sale: Diamela Eltit's Impuesto A La Carne And The Afterwards Of The Neoliberal Development In Latin America., Wanda I. Ocasio- Rivera

Hispanic Studies Publications

Abstract

Blood, organs and other tissues for sale: Diamela Eltit's Impuesto a la carne and the afterwards of the neoliberal development in Latin America.

As Marx elaborated in Capital: Volume I at the moment human labour is sold, the subject participates in an ominous plot where she/he becomes a commodity. In a capitalist mode of production, the subject’s alienation from his/her humanity occurs because the individuals can only express labor through a privately-owned system of production in which he/she is an instrument, an object. This dehumanization process submits the subject under the exchange transactions of the market, where labor value …