Social and Behavioral Sciences Commons^™

Millennials As Consumers: Can Businesses Survive As Is?, Ashley N. Genoese

Undergraduate Honors Theses

Each generation brings new challenges in which businesses must change their operations, marketing strategies, and other key factors of their company. With Millennials being the most unique generation, businesses will not only have to change all of these tactics, but might even run the risk of becoming irrelevant to this next generation. Also known as Generation Y, Millennials are classified as those born between the years 1981 – 2000, and in 2016 the current ages of Millennials are 16-35, but more typically identified as those ages 19-30 in the year 2016. Born and raised in the era of booming technology …

Educational Donations And Inequality In The San Diego Unified School District, Jesse O'Sullivan

Undergraduate Honors Theses

Local educational foundations (LEFs) are nonprofit organizations affiliated with a school or a district that raise money on their behalf. Broadly speaking, these nonprofits are seen as philanthropic organizations that benefit the public. My research seeks to complicate this perception by contextualizing donations to schools in an unequal school system, and examine how donations from these foundations interact with this inequality. This research seeks to investigate whether LEFs benefit the schools in least need of assistance, that is, those with high test scores and white, middle or upper class students, thereby perpetuating the already existing inequalities. LEFs may also mask …

The California S.T.E.P. Act: Prosecuting Fraternities As Criminal Street Gangs, Courtney Lee Spears

Undergraduate Honors Theses

This thesis project examines the similarities in structure, initiation processes, af liations, and motivations for joining both criminal street gangs and fraternities. These similarities serve as the foundation for the central idea of the thesis: using California’s street gang legislation, mainly the S.T.E.P. Act, to more severely prosecute fraternities for their crimes. My application of the legislation is supported through both comprehensive gang data, as well as case studies of fraternity crimes, as comprehensive data for this group does not exist. My research has important implications, as recent legislation serves to protect fraternity offenders from facing punishment for their crimes, …

A Mixed Methods Exploration Of Minority Resource Eligibility For Half White Multiracial College Students, Nicholas Reyes Franco

Dissertations

Over the last several decades, multiracial populations have received increased attention in academic literature, particularly regarding identity development and psychological health and wellness. Less attention has been given to individuals with one minority and one white parent (i.e., half white individuals) in the context of affirmative action and higher education. Existing quantitative studies on this topic suggest, on the one hand, that half white individuals are likely to be considered members of racial minorities, yet, on the other hand, less of a minority—and less deserving of affirmative action benefits—than monoracial individuals or multiracial individuals with multiple minority identities. College students’ …

The Multiple Meanings Of San Diego's Little Italy: A Study Of The Impact Of Real And Symbolic Space And Boundaries On The Ethnic Identities Of Eight Italian Americans, Thomas Joseph Cesarini

Dissertations

The literature suggests that identifying with a particular place can promote a sense of ethnic identity. This study focused on eight Italian American community members’ perceptions of San Diego’s Little Italy as both a container and creator of ethnic identity. The study addressed a) how the participants define and convey their Italian American ethnic identity and b) how the participants perceive the role of San Diego’s Little Italy pre-redevelopment and post-redevelopment in creating and shaping their sense of being Italian American.

The study employed a case-study design. Ethnohistoric accounts of life experiences were gathered from participants selected through convenience and …