Open Access. Powered by Scholars. Published by Universities.®
Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
- Keyword
Articles 1 - 2 of 2
Full-Text Articles in Social and Behavioral Sciences
Consumer Perceptions Of Labeling Claims On Poultry Products, Sarah Townley
Consumer Perceptions Of Labeling Claims On Poultry Products, Sarah Townley
Agricultural Education, Communications and Technology Undergraduate Honors Theses
An increasing number of consumers wants more knowledge of how the food they eat is produced, and specifically, how animals used in the production of their food are raised. One method consumers use to become more aware of production practices behind the food they purchase and consume is simply reading food labels. Labeling claims can be defined as textual, pictorial, graphic, or symbolic representation that either explicitly states or implies that a food product has a specific set of properties supported by a certification process. The purpose of this study is to gather data regarding consumer knowledge and understanding of …
Seeking Representations Of Afrocentric Beauty: A Comparative Content Analysis Of Advertisements In Essence Magazine, Roy Phillips Jr.
Seeking Representations Of Afrocentric Beauty: A Comparative Content Analysis Of Advertisements In Essence Magazine, Roy Phillips Jr.
Journalism Undergraduate Honors Theses
This comparative content analysis will investigate how African American women are depicted in Essence magazine advertisements and seeks to answer the research question: Are the characteristics of advertisements in Essence magazines significantly different when under complete corporate ownership compared to being under primarily African American ownership? The specific goal is to examine the extent to which Afrocentric or Eurocentric depictions are being reinforced, if at all, and to observe if depictions of African American women are shifting or are immobile. To do this, the study will compare advertisements in Essence magazines in 2001, when the magazine was 51 percent Black-owned, …