Social and Behavioral Sciences Commons^™

Fake News And Women: Fake And Real Media's Impact On Sexism In Consumer Attitudes, Alexandra C. Oropallo

Honors Undergraduate Theses

Gender-based discrimination is an issue that permeates many aspects of today's society and is influenced by numerous factors, including the presence of fake news, or emotionally driven, factually inaccurate, and misleading media. This study aimed to examine fake news' impact on consumer attitudes regarding women and to investigate how certain demographic factors relate to consumers' attitudes towards women. The current study had two main hypotheses: (1) participants exposed to fake news materials will report higher levels of both old-fashioned and modern sexism than those in other conditions and (2) participants with higher levels of sociodemographic factors such as right-wing authoritarianism …