Social and Behavioral Sciences Commons^™

Cosmetic Beauty: The Intrinsic And Extrinsic Motivators, Laura Kathleen Morrow

Siegel Institute Ethics Research Scholars

I used a mixed-methods research study for this experiment. I wanted to see if women perceived makeup as a type of value system that reflects on their self-confidence. Previous research has had mixed results and I wanted to do a study with a bigger sample size. I used both qualitative and quantitative methods for data collection. I used a closed-ended survey that asked twenty-three questions and used two personality scales at the end of the survey. In addition, I interviewed radio talk-show host Davi Crimmins from The Bert Show. I asked her seven open-ended questions about her personal experience of …