Social and Behavioral Sciences Commons^™

The Moderating Effects Of Stress On The Relationship Between Self-Control, And Desire For Control, On Impulsive Purchasing, Katelynn Reed

Master's Theses

The current study examined the effect of self-control and desire for control on impulsive purchasing with stress as a moderator. Self-control has been found to be lower in individuals who engage in impulsive purchasing (Baumeister, 2002b), whereas little to no research on the effect of desire for control on impulsive purchasing has been completed. Stress has been found to relate with self-control and desire for control (Galla & Wood 2015; Leotti, Iyengar, & Ochsner, 2003). This study hopes to fill the research gap by exploring if stress moderates self-control and desire for control’s effect on impulsive purchasing. Participants were recruited …