Social and Behavioral Sciences Commons^™

The Role Of Social Media In Millennial Voting And Voter Registration, Elesia Glover

Walden Dissertations and Doctoral Studies

The millennial generation has become the largest generation in the United States. Yet as more members of this generation reach voting age, their propensity to vote remains stagnant. For instance, in the 2016 U.S. presidential election, less than 50% of eligible millennials voted, in comparison to the 69% of baby boomers and 63% of Generation X. Voting is a civic duty essential to a successful democracy; therefore, it is imperative to find solutions to increase millennial political engagement. As millennials represent the largest proportion of users of social media, the purpose of this quantitative study was to examine the relationships …