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Social and Behavioral Sciences Commons

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Organizational Communication

University of Tennessee, Knoxville

Conference

2013

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Full-Text Articles in Social and Behavioral Sciences

A Research On Family-Owned Newspaper, Mengmeng Li, Xiaofei Song, Alix Carole Bilip Jan 2013

A Research On Family-Owned Newspaper, Mengmeng Li, Xiaofei Song, Alix Carole Bilip

Annual Research Symposium of the College of Communication and Information

This paper conducts a research on the family-owned newspapers by interviewing the managers from the industry and doing a solid content analysis. It answers three research questions: What is the role of organizational ecology in the development or innovation of family-owned newspapers? How can organizational ecology be applied to newspapers? What elements on the newspapers’ websites are possibly profitable for the newspaper?