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Social and Behavioral Sciences Commons

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Articles 1 - 7 of 7

Full-Text Articles in Social and Behavioral Sciences

Domain Identification For Intention Posts On Online Social Media, Thai Le Luong, Quoc Tuan Truong, Hai-Trieu Dang, Xuan Hieu Phan Dec 2016

Domain Identification For Intention Posts On Online Social Media, Thai Le Luong, Quoc Tuan Truong, Hai-Trieu Dang, Xuan Hieu Phan

Research Collection School Of Computing and Information Systems

Today, more and more Internet users are willing to share their feeling, activities, and even their intention about what they plan to do on online social media. We can easily see posts like "I plan to buy an apartment this year", or "We are looking for a tour for 3 people to Nha Trang" on online forums or social networks. Recognizing those user intents on online social media is really useful for targeted advertising. However fully understanding user intents is a complicated and challenging process which includes three major stages: user intent filtering, intent domain identification, and intent parsing and …


On Profiling Bots In Social Media, Richard J. Oentaryo, Arinto Murdopo, Philips K. Prasetyo, Ee Peng Lim Nov 2016

On Profiling Bots In Social Media, Richard J. Oentaryo, Arinto Murdopo, Philips K. Prasetyo, Ee Peng Lim

Research Collection School Of Computing and Information Systems

The popularity of social media platforms such as Twitter has led to the proliferation of automated bots, creating both opportunities and challenges in information dissemination, user engagements, and quality of services. Past works on profiling bots had been focused largely on malicious bots, with the assumption that these bots should be removed. In this work, however, we find many bots that are benign, and propose a new, broader categorization of bots based on their behaviors. This includes broadcast, consumption, and spam bots. To facilitate comprehensive analyses of bots and how they compare to human accounts, we develop a systematic profiling …


#Greysanatomy Vs. #Yankees: Demographics And Hashtag Use On Twitter, Jisun An, Ingmar Weber May 2016

#Greysanatomy Vs. #Yankees: Demographics And Hashtag Use On Twitter, Jisun An, Ingmar Weber

Research Collection School Of Computing and Information Systems

Demographics, in particular, gender, age, and race, are a key predictor of human behavior. Despite the significant effect that demographics plays, most scientific studies using online social media do not consider this factor, mainly due to the lack of such information. In this work, we use state-of-the-art face analysis software to infer gender, age, and race from profile images of 350K Twitter users from New York. For the period from November 1, 2014 to October 31, 2015, we study which hashtags are used by different demographic groups. Though we find considerable overlap for the most popular hashtags, there are also …


Mining And Clustering Mobility Evolution Patterns From Social Media For Urban Informatics, Chien-Cheng Chen, Meng-Fen Chiang, Wen-Chih Peng May 2016

Mining And Clustering Mobility Evolution Patterns From Social Media For Urban Informatics, Chien-Cheng Chen, Meng-Fen Chiang, Wen-Chih Peng

Research Collection School Of Computing and Information Systems

In this paper, given a set of check-in data, we aim at discovering representative daily movement behavior of users in a city. For example, daily movement behavior on a weekday may show users moving from one to another spatial region associated with time information. Since check-in data contain both spatial and temporal information, we propose a mobility evolution pattern to capture the daily movement behavior of users in a city. Furthermore, given a set of daily mobility evolution patterns, we formulate their similarity distances and then discover representative mobility evolution patterns via the clustering process. Representative mobility evolution patterns are …


Context-Aware Advertisement Recommendation For High-Speed Social News Feeding, Yuchen Li, Dongxiang Zhang, Ziquan Lan, Kian-Lee Tan May 2016

Context-Aware Advertisement Recommendation For High-Speed Social News Feeding, Yuchen Li, Dongxiang Zhang, Ziquan Lan, Kian-Lee Tan

Research Collection School Of Computing and Information Systems

Social media advertising is a multi-billion dollar market and has become the major revenue source for Facebook and Twitter. To deliver ads to potentially interested users, these social network platforms learn a prediction model for each user based on their personal interests. However, as user interests often evolve slowly, the user may end up receiving repetitive ads. In this paper, we propose a context-aware advertising framework that takes into account the relatively static personal interests as well as the dynamic news feed from friends to drive growth in the ad click-through rate. To meet the real-time requirement, we first propose …


Ontology-Aided Feature Correlation For Multi-Modal Urban Sensing, Archan Misra, Zaman Lantra, Kasthuri Jayarajah Apr 2016

Ontology-Aided Feature Correlation For Multi-Modal Urban Sensing, Archan Misra, Zaman Lantra, Kasthuri Jayarajah

Research Collection School Of Computing and Information Systems

The paper explores the use of correlation across features extracted from different sensing channels to help in urban situational understanding. We use real-world datasets to show how such correlation can improve the accuracy of detection of city-wide events by combining metadata analysis with image analysis of Instagram content. We demonstrate this through a case study on the Singapore Haze. We show that simple ontological relationships and reasoning can significantly help in automating such correlation-based understanding of transient urban events.


A Study On Singapore Haze, Bingtian Dai, Kasthuri Jayarajah, Ee-Peng Lim, Archan Misra, Shriguru Nayak Jan 2016

A Study On Singapore Haze, Bingtian Dai, Kasthuri Jayarajah, Ee-Peng Lim, Archan Misra, Shriguru Nayak

Research Collection School Of Computing and Information Systems

In 2015, Singaporean have experienced one of the worse air pollution crises in history. With datasets from a well-known photo sharing social network, we analyze how this haze affects Singaporean's daily life. We will share our preliminary results in this paper.