Social and Behavioral Sciences Commons^™

Risk Attitudes Affect Livestock Biosecurity Decisions With Ramifications For Disease Control In A Simulated Production System, Gabriela Bucini, Scott C. Merrill, Eric Clark, Susan M. Moegenburg, Asim Zia, Christopher J. Koliba, Serge Wiltshire, Luke Trinity, Julia M. Smith

College of Agriculture and Life Sciences Faculty Publications

HOG producers' operational decisions can be informed by an awareness of risks associated with emergent and endemic diseases. Outbreaks of porcine epidemic diarrhea virus (PEDv) have been re-occurring every year since the first onset in 2013 with substantial losses across the hog production supply chain. Interestingly, a decreasing trend in PEDv incidence is visible. We assert that changes in human behaviors may underlie this trend. Disease prevention using biosecurity practices is used to minimize risk of infection but its efficacy is conditional on human behavior and risk attitude. Standard epidemiological models bring important insights into disease dynamics but have limited …