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Marketing To Food Insecure College Students: An Investigation Into The University Of Mississippi’S Food Pantry, Dandridge Parks
Marketing To Food Insecure College Students: An Investigation Into The University Of Mississippi’S Food Pantry, Dandridge Parks
Honors Theses
College students are documented to suffer food insecurity at a high rate, and student-run food pantries have aimed to alleviate some of this burden. However, these pantries operate inefficiently and struggle to adequately meet student needs. In particular, many students are unaware of the pantry or have barriers to use. Research has found that only 14% of food insecure college students use their campus food pantries. The objective of the following work is to improve future marketing for campus run food pantries, with a specific focus on the University of Mississippi’s pantry.
In the last year, the University of Mississippi’s …