Social and Behavioral Sciences Commons^™

The Effects Of Deepfakes And Synthetic Media On Communication Professionals, Axel Ebermann

Student Theses and Dissertations

The spread of misinformation and disinformation is regarded as one of the most salient challenges for communication professionals around the world.

Now, a new technology called "DeepFakes" or “Synthetic Media” has the potential to further uproot the infosphere. Artificial Intelligence (AI) will enable the mass creation of synthetic audio-visual content that resembles real videos, in which people will appear to say or do things they never actually said or did.

The existing literature predominantly focuses on three aspects of DeepFakes and Synthetic Media: the technical background, coverage of preexisting DeepFakes and possible solutions to combat the malicious use of the …

Laugh Until It’S No Longer A Scandal: The Use Of Humorous Apologia To Reframe Crisis Narratives On Saturday Night Live, Vanessa S. Hills

Masters Theses

This thesis examines the role of humor-based apologia as a crisis communication strategy for celebrities. Using a rhetorical method, it explicates the role that humor plays in shaping crisis narratives in response to kategoria within the context of Saturday Night Live. Four case study analyses determine whether the generic parameters of apologia include the use of a humor-based apologia or whether humorous apologiae should be classified as a unique subgenre. These findings further the body of research on apologia and highlight the need for additional research on the effectiveness of humor as a crisis communication strategy.

Integrating Persuasive Messaging Strategies Into Higher Education Early Alert Interventions To Improve Student Academic Behaviors, Joseph Gayheart

Theses and Dissertations--Communication

Higher Education is at a critical juncture as both public and private institutions seek to attract, retain, and graduate students. Institutions of higher education have traditionally developed communication and engagement strategies that become part of early warning/alert systems intended to increase student positive academic behaviors and improve student success. Persuasion can be a powerful tool in improving communication—especially when persuasive messages are deployed within the complex and ever-changing media landscape. Communication and persuasion scholars, for example, have applied persuasive messaging interventions in a variety of contexts but have yet to substantially apply these persuasive tactics in a higher education setting. …

Removing The Mask Of Comedy To Reveal The Person Beneath: A Rhetorical Analysis Of How Three Comedians Engage In, And Go Beyond, The Post-Comedy Turn, Steve Ingham

Wayne State University Dissertations

From court jesters to lounge performers, the ‘Chitlin’ Circuit’ to vaudeville, radio to Netflix, the goal of comedy has been the same: use a comic frame to make the audience laugh. However, some modern comedians have altered that paradigm, including purposefully non-comedic material in their stand-up specials. While other comedians have done this before, they did so as an addendum to the narrative of their special, not as an integral part of that narrative. In this project, I engaged in a rhetorical analysis of three modern comedians, through the lens of humor theory, as they included purposefully non-comedic material, engaging …

Effective Weather Messaging: Applying The Bad News Response Model To Hurricane Warnings, April S. Carr

Electronic Theses and Dissertations

Sweeny and Shepperd (2007, 2009) proposed the Bad News Response Model (BNRM), outlining three effective responses (i.e., Watchful Waiting, Active Change, Acceptance) as a function of the perceived controllability, likelihood, and severity of bad news. In the current study, we have adapted the BNRM, previously used in health-related scenarios, to explore the relationship between message content and responses in the context of hurricane warnings. Participants viewed hurricane warnings manipulated by severity (Category 1 vs. Category 5) and the inclusion of call-to-action statements (CTAs). The present study attempted to evaluate the effects of severity and controllability on participants’ engagement in desirable …