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Mass Communication

LSU Doctoral Dissertations

Theses/Dissertations

2011

Discourse of Renewal

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Full-Text Articles in Social and Behavioral Sciences

Hbcu Crises And Best Practices In The Discourse Of Renewal: A Crisis Communication Case Study Of Three Institutions, Erica Courtney Taylor Jan 2011

Hbcu Crises And Best Practices In The Discourse Of Renewal: A Crisis Communication Case Study Of Three Institutions, Erica Courtney Taylor

LSU Doctoral Dissertations

Crises have been a part of all societies over the course of time. Leaders of small, primitive societies may have dealt with these crises by directly communicating with their citizens or by taking other hands-on approaches to crisis management and recovery. However, in large post-modern technological societies, leaders must find more efficient ways to handle and recover from crises. This qualitative study examines three crises that occurred at three Historically Black Colleges or Universities (HBCUs) in the last six years. Crisis communication planning and practices are explored with a special focus on elements of the discourse of renewal theory each …