Social and Behavioral Sciences Commons^™

Speaking Their Language: Textisms In Today's Communication, Adam Lloyd Drum

USF Tampa Graduate Theses and Dissertations

This study is an exploratory look into the use of text-based slang, or textisms, in modern communication. People use textisms in multiple media of communication, whether it is in text messages, emails, and various types of social media. This study asked a focus group about their uses and gratifications from textisms. The focus group delved into their appreciations as both users and receivers. Participants reflected on their personal experience and preferences with textisms for their personal communications as well as their opinion for various types of businesses using them in their larger message design efforts.

The participants were comprised of …