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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
History Of Appearance Of Advertisements And Announcements In Papers Published In Uzbekistan, F. B. Djumaniyozov
History Of Appearance Of Advertisements And Announcements In Papers Published In Uzbekistan, F. B. Djumaniyozov
Central Asian Problems of Modern Science and Education
The history of the appearance of advertisements and announcements in the press system of Uzbekistan and their development tendencies were looked through in this article. The influence of advertisements and announcements to the development of press was illustrated in this article on the basis of definite facts. Press activity during the years 1870-2010 was investigated in the article.
History Of Appearance Of Advertisements And Announcements In Papers Published In Uzbekistan, F. B. Djumaniyozov
History Of Appearance Of Advertisements And Announcements In Papers Published In Uzbekistan, F. B. Djumaniyozov
Central Asian Problems of Modern Science and Education
The history of the appearance of advertisements and announcements in the press system of Uzbekistan and their development tendencies were looked through in this article. The influence of advertisements and announcements to the development of press was illustrated in this article on the basis of definite facts. Press activity during the years 1870-2010 was investigated in the article.
Cell Phone Ethnography: Mixed Methods And The Brand Consumer Relationship, Robert Nathaniel Dove
Cell Phone Ethnography: Mixed Methods And The Brand Consumer Relationship, Robert Nathaniel Dove
Masters Theses
Overall, the goal of this study is to identify and differentiate the various motivations and cultural influences that can be used to explain consumer behavior. In doing so, this study hopes to facilitate the development of new and innovative marketing strategies, providing a new research design for the ethnographer’s toolkit. More importantly, this model can give shape to new constructs and new variables for further empirical testing in the field through quantitative and qualitative methods. By blending the two approaches, using qualitative interpretive anthropological analysis by field study with quantitative sentiment analysis adapted from market researcher Jeffery Breen’s (2012) methodology, …
Software Architecture And Development For Controlling A Hubo Humanoid Robot, Anne Giulia Pellicciotti
Software Architecture And Development For Controlling A Hubo Humanoid Robot, Anne Giulia Pellicciotti
Open Access Theses
This study considers the level of involvement of participants viewing bilingual and English language TV commercials. It analyzes results from 295 non-Hispanic participants studying at a Midwestern university. In the study, participants were asked to view four commercials. Using Zaichkowsky's (1994) 10-item Personal Involvement Inventory (PII), participants scaled the advertisements on a 7-level scale. The scale evaluated participants' emotional and cognitive involvement with the ad. This between-subjects design required that participants be randomly separated into viewing all-English or all-bilingual advertisements. Findings showed no significant difference in involvement levels between bilingual or English commercials within this demographic group. Those with higher …
Pennsylvania Folklife Vol. 27, No. 2, James Moss, Holly Cutting Baker, Robert A. Barakat, Karl J. R. Arndt
Pennsylvania Folklife Vol. 27, No. 2, James Moss, Holly Cutting Baker, Robert A. Barakat, Karl J. R. Arndt
Pennsylvania Folklife Magazine
• Gentlemen of the Road: Outlaw-Heroes of Early Pennsylvania in Life & Legend
• Patent Medicine in Pennsylvania Before 1906: A History Through Advertising
• Raising a Tobacco Shed
• Bicentennial Exhibitions and Publications in Germany
• Work and Work Attitudes: Folk-Cultural Questionnaire No. 50