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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Made To Stick : The Book By Chip And Dan Heath, Adapted To A Library Audience, Samantha Hines
Made To Stick : The Book By Chip And Dan Heath, Adapted To A Library Audience, Samantha Hines
Mansfield Library Faculty Publications
Presentation of ideas from the book "Made to Stick" outlining the five steps to SUCCES which include Simple, Unexpected, Concrete, Credible, Emotional, and Stories.