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Social and Behavioral Sciences Commons™

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Library and Information Science

None

Mark Y. Herring

Selected Works

2015

Articles 1 - 3 of 3

Full-Text Articles in Social and Behavioral Sciences

Fool’S Gold Why The Internet Is No Substitute For A Library, Mark Herring Jan 2015

Fool’S Gold Why The Internet Is No Substitute For A Library, Mark Herring

Mark Y. Herring

This work skeptically explores the notion that the internet will soon obviate any need for traditional print-based academic libraries. It makes a case for the library’s staying power in the face of technological advancements (television, microfilm, and CD-ROM’s were all once predicted as the contemporary library’s heir-apparent), and devotes individual chapters to the pitfalls and prevarications of popular search engines, e-books, and the mass digitization of traditional print material.

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Raising Funds With Friends Groups, Mark Herring Jan 2015

Raising Funds With Friends Groups, Mark Herring

Mark Y. Herring

Here is everything you and your library need to make the most of their friends group - or to start a viable and active new group. Friends group expert Mark Herring offers step-by-step advice for how public and academic libraries can capitalize on this important asset, including establishing and organizing a steering committee, marketing and public relations, advocacy, and special events programming. Special sections focus on feasibility studies, establishing perpetual programs and legacy gifts, and establishing and utilizing a Friends' Web site for fundraising.

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Are Libraries Obsolete? An Argument For Relevance In The Digital Age, Mark Herring Jan 2015

Are Libraries Obsolete? An Argument For Relevance In The Digital Age, Mark Herring

Mark Y. Herring

The digital age has transformed information access in ways that few ever dreamed. But the afterclap of our digital wonders has left libraries reeling as they are no longer the chief contender in information delivery.

The author gives both sides—the web aficionados, some of them unhinged, and the traditional librarians, some blinkered—a fair hearing but misconceptions abound. Internet be-all and end-all enthusiasts are no more useful than librarians who urge fellow professionals to be all things to all people. The American Library Association, wildly democratic at its best and worst, appears schizophrenic on the issue, unhelpfully. “My effort here,” says …

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