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Using Focus Groups To Match User Expectations With Library Constraints [Workshop Report], Elizabeth Parang, Sheryl Williams
Using Focus Groups To Match User Expectations With Library Constraints [Workshop Report], Elizabeth Parang, Sheryl Williams
Elizabeth Parang
Focus groups can furnish needed user input in a short time frame. The issues to be discussed must be clearly identified and questions formulated. Appropriate participants can then be selected. Care should be exercised in selecting a facilitator, a meeting location, and recording equipment. Sessions transcripts can be readily analyzed using a matrix which can then be utilized to compile a written report summarizing both the overwhelming feeling of group and other points brought out.