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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Kulshan Gives: Helping A Nonprofit Choir Create A Culture Of Giving, Emily Jackson, Schuyler Shelloner
Kulshan Gives: Helping A Nonprofit Choir Create A Culture Of Giving, Emily Jackson, Schuyler Shelloner
Scholars Week
How can a nonprofit organization change from a culture of caring to a culture of giving? Emily Jackson, Schuyler Shelloner and Emma Calvert sought to answer that question in Fall 2020 during their public relations course, Research and Campaigns. They formed the Skyline Group agency and developed a PR campaign proposal for the Kulshan Chorus. This nonprofit, social-justice-oriented choir wanted to raise awareness about their mission, increase funding and involve more choir members in more community outreach. In response to their request for proposal, the Skyline Group conducted research, defined target audiences and created a 53-page campaign booklet with deliverables …
Journalism In The Age Of Doxxing, Kathrine Huntington
Journalism In The Age Of Doxxing, Kathrine Huntington
Scholars Week
Doxxing is something that is becoming more and more of a reality to many journalists today and that reality can quickly become a nightmare if used in the wrong way. Doxxing is known as the release of private information without consent of the person it is directed towards. It is important for journalists today to be familiar with what doxxing is, what ethical dilemmas it creates as well as how to protect themselves against being doxxed. Anyone can be doxxed but journalists face the highest risk in today’s modern world due to easy accessibility to technology as well as our …
Coverage Of The #Metoo & Time’S Up Movement: Examining Who Is Quoted And What Terminology Is Used In Msnbc, Fox News And The Bbc’S Coverage Of The #Metoo And Time’S Up Movements, Stella Harvey
Scholars Week
The widespread conversation on sexual assault and harassment that has been growing since October 2017 has impacted many industries, including journalism. Movements such as #MeToo and Time’s Up aim to raise awareness about the prevalence of these issues and stop the cycle of abuse. Within these movements, many celebrities have spoken publicly about their experiences, resulting in extensive media coverage on an issue that has historically been swept under the rug. The terminology that is used when it comes to issues of sex crimes and allegations is incredibly important because there is a great amount of nuance between terms. It …
An Examination Of Methods Used In Truth Campaign Advertisements, Monea Kerr
An Examination Of Methods Used In Truth Campaign Advertisements, Monea Kerr
Scholars Week
Every advertisement, no matter its nature, has a specific set of signs that it communicates. The meaning derived from the advertisements varies from person to person across different cultural and societal norms. This textual analysis of anti-tobacco television advertisements addresses the tobacco industry and the development of advertisements that aimed to bring it down. Utilizing the truth® campaign as an example, this study provides insight into the imagery and methods that are used in television advertisements in order to convince smokers to quit or non-smokers to never smoke. The different ways in which these strategies relate with audiences is a …