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Social and Behavioral Sciences Commons™

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Journalism Studies

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Ad recognition

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Full-Text Articles in Social and Behavioral Sciences

Recall And Recognition Of In-Game Advertising: Effects Of Environment, Ad Positioning And Difficulty, Koos Buijten, Claudia Pellengahr, Penny De Byl Oct 2012

Recall And Recognition Of In-Game Advertising: Effects Of Environment, Ad Positioning And Difficulty, Koos Buijten, Claudia Pellengahr, Penny De Byl

Penny de Byl

No abstract provided.

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