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Social and Behavioral Sciences Commons™

Open Access. Powered by Scholars. Published by Universities.®

International and Area Studies

Singapore Management University

2021

Marketing

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Full-Text Articles in Social and Behavioral Sciences

The Global Chinese Consumer, Rane Xue, Xiaolei Gu Nov 2021

The Global Chinese Consumer, Rane Xue, Xiaolei Gu

Asian Management Insights

At the forefront of growth in the luxury goods market.

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