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Articles 1 - 7 of 7
Full-Text Articles in Social and Behavioral Sciences
“Russification” Of “Soft Power”: Transformation Of A Concept, Yelena Osipova
“Russification” Of “Soft Power”: Transformation Of A Concept, Yelena Osipova
Exchange: The Journal of Public Diplomacy
Soft power has become a popular foreign policy concept adopted by many different governments around the world, despite its lack of depth or broad applicability. The Russian government is among those eager adopters and has, over time, reconceptualized and transformed the concept to make it fit the Russian worldview and specific foreign policy objectives. The paper provides a critical examination of soft power as presented in the Russian official and academic discourse, and examines some of the key strategies serving as foundation for the Russian approach. The paper concludes that according to the current official interpretation of the concept, the …
Misconceptions In Comparative Study Of Public Diplomacy: A U.S.-China Case Study, Liang Pan
Misconceptions In Comparative Study Of Public Diplomacy: A U.S.-China Case Study, Liang Pan
Exchange: The Journal of Public Diplomacy
The study of public diplomacy often proceeds with an empirical approach, focusing on crafting policy instruments and measuring policy efficiency. But this approach tends to render descriptive and quantitative results. This paper contextualizes public diplomacy in theoretical terms, institutional structure, and policy priority, and points out three common misconceptions in comparison of U.S.-China public diplomacy. It means to draw attention to normative and qualitative approaches that should be applied to the fledging interdisciplinary study of public diplomacy.
Turkish Soap Opera Diplomacy: A Western Projection By A Muslim Source, B. Senem Çevik
Turkish Soap Opera Diplomacy: A Western Projection By A Muslim Source, B. Senem Çevik
Exchange: The Journal of Public Diplomacy
The rise of Turkish soap operas as a phenomenon, particularly in the Middle East, is a fairly new development. These soap operas have become non-governmental public diplomacy tools representing Turkey globally. The shows predominantly project a Western and modern lifestyle addressing everyday hurdles. More importantly, the female protagonists are central to the storylines. This paper examines the role of soap operas as a cultural diplomacy tool within the context of identity and the social implications that are prompted by these media exports.
Iran’S Soft Power Borne Of Necessity And Complexity Of Its Multi-Dimensional Audience, Hiva Feizi, Babak Talebi
Iran’S Soft Power Borne Of Necessity And Complexity Of Its Multi-Dimensional Audience, Hiva Feizi, Babak Talebi
Exchange: The Journal of Public Diplomacy
Even measured against the Middle East's historically tumultuous dynamics, the dramatic political transformations witnessed in 2011 will shape global affairs for decades to come. The collapse of the ruling power structures in Tunisia, Egypt, Libya, and Yemen, as a result of people's unprecedented street protests and the ongoing protests in Syria and Bahrain, were all unexpected events with global ramifications. In the midst of this turmoil with new national and international players and evolving political structures, Iran has attempted to use its soft power to exploit new opportunities and advance its narrow interests. The unpredictable outcome of these changes, coupled …
Factors Affecting The U.S. International Image: The Potential For Public Diplomacy In The Short- And Long-Term, Frank L. Rusciano
Factors Affecting The U.S. International Image: The Potential For Public Diplomacy In The Short- And Long-Term, Frank L. Rusciano
Exchange: The Journal of Public Diplomacy
This paper studies short-term and long-term factors that affected the image of the United States between the years 2000 and 2010. It begins by showing how the election of George W. Bush, the Iraq War, and the election of Barack Obama affected the United States' image in several nations. It then uses data from the Pew 2004 Global Survey to examine longer-term factors that influenced the U.S.'s international image. Using individual- and national- level regression analyses, it discovers several factors that predict how positive ratings of the United States were on an international level. The paper then discusses how the …
The Power Of Culture In Diplomacy: The Case Of U.S. Cultural Diplomacy In France And Germany, Sofia Kitsou
The Power Of Culture In Diplomacy: The Case Of U.S. Cultural Diplomacy In France And Germany, Sofia Kitsou
Exchange: The Journal of Public Diplomacy
Cultural diplomacy represents a facet of diplomacy that has not been utilized completely in building better diplomatic relations and, although it could serve as a linking bridge toward better relations, it has been underestimated, if not neglected. Foreign positive perceptions of the United States declined considerably especially during the George W. Bush administration, as a result of various actions taken by the United States in the international arena that were unpopular. Anti-Americanism reached its peak in Europe because of the unilateral decision to proceed with the war in Iraq while the transatlantic rift between traditional partners such as the United …
Searching For Influence And Persuasion In Network-Oriented Public Diplomacy: What Role For “Small States”?, Ivaylo Iaydjiev
Searching For Influence And Persuasion In Network-Oriented Public Diplomacy: What Role For “Small States”?, Ivaylo Iaydjiev
Exchange: The Journal of Public Diplomacy
The discipline of public diplomacy has recently given rise to the concept of network-oriented public diplomacy. The purpose of the essay is twofold: first, to explore the idea and the underlying assumptions of this "new" public diplomacy; second, to ask whether public diplomacy could be an effective tool for "small states" since most of the scholarship is written from the viewpoint of a great power. To this end, this work is proceeding in three main parts: First, the notion of network-oriented diplomacy is examined by contrasting it to traditional diplomacy and traditional public diplomacy. Second, the essay demonstrates how the …