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Articles 1 - 6 of 6
Full-Text Articles in Social and Behavioral Sciences
Social Norms And Expectancy Violation Theories: Assessing The Effectiveness Of Health Communication Campaigns, Michelle Campo, Kenzie Cameron, Dominique Brossard
Social Norms And Expectancy Violation Theories: Assessing The Effectiveness Of Health Communication Campaigns, Michelle Campo, Kenzie Cameron, Dominique Brossard
Michelle L. Campo
College students' processing of alcohol, smoking, and exercise social norms messages, and related effects on judgments, attitudes toward one's own behaviors, and attitudes toward undergraduates' behaviors were examined using social norms marketing and Expectancy Violation Theory (EVT) (N=393). Receiving statistical social norms messages led to an expectancy violation of the perceived social norm (i.e., a discrepancy between the expected and actual statistic conveyed with a message). Consistent with Boster et al. (2000 ), the effect of the message discrepancy on attitudes was mediated by judgments. In accordance with social norms, when participants were provided with a statistic, the majority moved …
Drinking, Alcohol Policy, And Attitudes Toward A Campus Riot, Michelle Campo, Stan Kaplowitz
Drinking, Alcohol Policy, And Attitudes Toward A Campus Riot, Michelle Campo, Stan Kaplowitz
Michelle L. Campo
Results from a survey of college students (N = 2,008) indicate that most disapproved of a major riot that had occurred on their campus but most also felt that the university was excessively restricting alcohol, and almost half of them enjoyed the riot. The major predictor of condoning the riot was objecting to restrictions against alcohol. However, objection to restrictions and enjoying the riot were primarily predicted by frequency of alcohol consumption. Males, Whites, and younger students were more likely to enjoy the riot than others.
Communication Cues To Action Prompting Central Appalachian Women To Have A Mammogram., Kathryn Bond Mcneill
Communication Cues To Action Prompting Central Appalachian Women To Have A Mammogram., Kathryn Bond Mcneill
Electronic Theses and Dissertations
Today, mammography screening is the best method of detection for breast cancer, yet many women have never been screened and underprivileged, minority and rural women have lower screening rates then other populations. The purpose of this study, through individual interviews(N=88), was to understand the cues that women perceive to have received spurring them to participate in mammogram screening. The Health Belief Model guided this research. Media influence, Health Care Practitioner recommendation, social networks, and symptoms were the cues to action explored in this research prompting compliance to mammography screening. All four of these cues were found to influence women in …
Bridging The Gap Between Medical Science And Communication: An Interpretive Analysis Of Messages Portrayed On Endometriosis Websites., Lakesha Nichole Anderson
Bridging The Gap Between Medical Science And Communication: An Interpretive Analysis Of Messages Portrayed On Endometriosis Websites., Lakesha Nichole Anderson
Electronic Theses and Dissertations
This study examined women's health messages found on ten endometriosis websites. Qualitative research methods were used to investigate messages available via Internet media about causes and treatments of endometriosis, particularly as they relate to the suggestion that hysterectomy and pregnancy are effective treatments. Messages about infertility, physician-patient communication, and accessibility were also examined. Findings indicate that the websites provided similar messages regarding the symptoms, causes, and treatments of endometriosis; results pertaining to infertility were mixed. Little information was available on methods of improving physician-patient communication. Most websites provided additional low-cost information while requiring minimal technological competency or additional software of …
Predicting And Explaining Public Opinion Regarding U.S. Slavery Reparations, Michelle Campo, Teresa Mastin, M. Frazer
Predicting And Explaining Public Opinion Regarding U.S. Slavery Reparations, Michelle Campo, Teresa Mastin, M. Frazer
Michelle L. Campo
Slavery reparations have long been a discussion topic within the African American community and press. The issue has begun to appear in mainstream press and was a topic at a Fall 2001 United Nation summit on race. Little is known about how Americans feel about slavery reparations, proposed forms of compensation, and how opinions compare to reparations already awarded to others such as Japanese Americans interned during World War II. The data for this study were obtained from a Fall 2001 poll conducted by a mid-sized southern university of state residents (N = 614). Data suggest that attitudes toward slavery …
Does An Intervention Need To Be Personalised To Be More Effective In Changing Intentions, Motivations, Attitudes And Fear Arousal Towards Sun Protection?, Kellie Jones
Theses : Honours
Previous health campaigns promoting sun-safe practices have not been as successful as would have been hoped in reducing the incidences of skin cancer in Australia. In the past, health-based and education-based messages have been used in these interventions to try to reduce the rate of intentional sun exposure. The present literature review concludes that health-based and education-based campaigns have been successful in increasing knowledge regarding the negative consequences of excessive sun exposure, however, what all these campaigns fail to take into consideration is the primary reason behind intentional tanning, which is the fact that people tan because they think it …