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Social and Behavioral Sciences Commons

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Health Communication

University of Kentucky

2009

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Full-Text Articles in Social and Behavioral Sciences

Health Coverage In Kentucky's Community Newspapers: Toward A More Informed Populace, Anna G. Hoover, Al Cross Jan 2009

Health Coverage In Kentucky's Community Newspapers: Toward A More Informed Populace, Anna G. Hoover, Al Cross

Anna G. Hoover

This study explores the role that Kentucky community newspapers play in providing information about health behaviors and their related outcomes. Through content analysis of sixteen newspapers, the researcher examines the amount of health behavior coverage, the most prevalent topics of the articles, and the article sources. The resulting data point to challenges related to 1) a lack of health coverage, 2) a need for better source attribution, and 3) a blurring of the lines between editorial and advertising content. Implications and future research directions are discussed.