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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Making The Blue Zones: Neoliberalism And Nudges In Public Health Promotion, Eric Carter Apr 2015

Making The Blue Zones: Neoliberalism And Nudges In Public Health Promotion, Eric Carter

Eric D. Carter

This paper evaluates the ideological and political origins of a place-based and commercial health promotion effort, the Blue Zones Project (BZP), launched in Iowa in 2011. Through critical discourse analysis, I argue that the BZP does reflect a neoliberalization of public health, but as an "actually existing neoliberalism" it emerges from a specific policy context, including dramatic health sector policy changes due to the national Affordable Care Act, also known as Obamacare; a media discourse of health crisis for an aging Midwestern population; and an effort to refashion Iowa cities as sites of healthy and active living, to retain and …


Roosevelt Lodge: Essence Of The Old West, Tamsen Hert, Karl Byrand, William Wyckoff, Lee Whittlesey, Langdon Smith, Diane Papineau, Yolonda Youngs Dec 2014

Roosevelt Lodge: Essence Of The Old West, Tamsen Hert, Karl Byrand, William Wyckoff, Lee Whittlesey, Langdon Smith, Diane Papineau, Yolonda Youngs

Tamsen Hert

This collection of essays explores the changing cultural landscapes and built environments of Yellowstone National Park.