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Community Perspectives On Neighborhood Characteristics And Home-Buying Decisions, Madhuri Sharma

International Journal of Geospatial and Environmental Research

This paper analyzes households’ perceptions of neighborhoods according to Brown and Chung’s framework of Market-Led Pluralism (M-LP). Using household survey responses from 100 respondents in Columbus, Ohio and Milwaukee, Wisconsin, I empirically test MLP’s utility in understanding consumers’ decision making processes on where to live and who to live with. Consumers from all races/ethnicities ranked these attributes similarly, closely aligning with the M-LP. The quality of schools, safety of neighborhoods, price and affordability generally mattered to all consumers. However, African Americans’ perceptions of certain attributes as more valuable than others’ are likely due to their lower socio-economic status and the …