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Social and Behavioral Sciences Commons

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Film and Media Studies

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Electronic Theses and Dissertations

2000

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Full-Text Articles in Social and Behavioral Sciences

The Gendered World Of Disney: A Content Analysis Of Gender Themes In Full-Length Animated Disney Feature Films, Beth A. Wiersma Jan 2000

The Gendered World Of Disney: A Content Analysis Of Gender Themes In Full-Length Animated Disney Feature Films, Beth A. Wiersma

Electronic Theses and Dissertations

Research has focused on the gender messages portrayed in television programs, cartoons, advertisements, literature, picture books, and fairy tales. One venue that has not received as much attention in the research is the Disney 1 full-length animated feature films. This is a qualitative study of the gender themes and portrayal of gender roles in full-length animated feature films by The Walt Disney Company. The findings in this research indicate there has been little change in the stereotyped portrayals of Disney characters from the release of the first full-length animated feature film Snow White and the Seven Dwarfs in 1937 to …